{"id":424473,"date":"2024-12-18T15:12:48","date_gmt":"2024-12-18T14:12:48","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?post_type=activity&#038;p=424473"},"modified":"2024-12-18T15:13:16","modified_gmt":"2024-12-18T14:13:16","slug":"shall-we-talk-about-parallel-markets-how-can-we-protect-authenticity-in-niche-perfumery","status":"publish","type":"activity","link":"https:\/\/www.parispackagingweek.com\/en\/session\/shall-we-talk-about-parallel-markets-how-can-we-protect-authenticity-in-niche-perfumery\/","title":{"rendered":"Shall we talk about parallel markets? How can we protect authenticity in niche perfumery?"},"content":{"rendered":"\n<p>Two years. That\u2019s how long we invested to bring forth a revolutionary solution dedicated to niche perfumers, a sector where authenticity is king but where the parallel market thrives. With Darmon ID, each perfume becomes not only unique but also tamper-proof. Thanks to our unforgeable NFC tags, a patented tray, and a dedicated web platform, we have created an ecosystem where every step of the supply chain is controlled and secured.\n\nImagine a world where your products move freely but are protected: with a simple pass over a consolidation tray, each unit is tracked, secured, and recorded effortlessly. You benefit from real-time tracking, total transparency, instant inventory management, and optimized stock control. No more scanning each product individually \u2013 saving time for your teams and providing peace of mind for you.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Two years. That\u2019s how long we invested to bring forth a revolutionary solution dedicated to niche perfumers, a sector where authenticity is king but where the parallel market thrives. With Darmon ID, each perfume becomes not only unique but also tamper-proof. Thanks to our unforgeable NFC tags, a patented tray, and a dedicated web platform, [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Discovery Zone | Les march\u00e9s parall\u00e8les, on en parle ? Comment prot\u00e9ger l\u2019authenticit\u00e9 dans la parfumerie de niche","_seopress_titles_desc":"","_seopress_robots_index":"","_activity_time_start":"11:00","_activity_time_end":"11:30","_activity_date":"2025-01-28","_activity_price":"0","footnotes":""},"edition":[924],"location":[969],"track":[],"activity_type":[],"class_list":["post-424473","activity","type-activity","status-publish","hentry","edition-paris-packaging-week-2025","location-discovery-zone-2025"],"_guests":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest\/423129"}],"_sponsors":[],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/activity\/424473","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/activity"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/types\/activity"}],"version-history":[{"count":2,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/activity\/424473\/revisions"}],"predecessor-version":[{"id":425627,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/activity\/424473\/revisions\/425627"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/media?parent=424473"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/edition?post=424473"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/location?post=424473"},{"taxonomy":"track","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/track?post=424473"},{"taxonomy":"activity_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/activity_type?post=424473"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}