{"id":339591,"date":"2024-01-15T17:25:49","date_gmt":"2024-01-15T16:25:49","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/speaker\/philippe-guguen\/"},"modified":"2024-01-15T17:25:50","modified_gmt":"2024-01-15T16:25:50","slug":"philippe-guguen","status":"publish","type":"guest","link":"https:\/\/www.parispackagingweek.com\/en\/speaker\/philippe-guguen\/","title":{"rendered":"Philippe Guguen"},"content":{"rendered":"\n<p>Philippe GUGUEN is a visionary entrepreneur serving beauty brands as well as wines and spirits. Formerly the marketing manager at L&#8217;Or\u00e9al Luxe and LVMH, he, along with clients of his agency MAP EMULSION, designed a Digital Passport: SORGA technology. The SORGA solution aims to promote responsible consumption through brand transparency and product traceability based on verifiable evidence, without the need to share applications or personal data.&#13;\n&#13;\nPhilippe GUGUEN is also a co-author of the Green Book of CSR, a work written with former managers from L&#8217;Or\u00e9al to encourage the company, its people, and its products to engage in more responsible activities. He has transformed his own company, MAP EMULSION, into a &#8220;Mission-driven Company,&#8221; among the top 500 in France.<\/p>\n\n<p>Philippe has also been President of the French Association of Beauty Consultants for 15 years and is a member of the board of the L&#8217;Or\u00e9al Alumni Association.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Philippe GUGUEN is a visionary entrepreneur serving beauty brands as well as wines and spirits. Formerly the marketing manager at L&#8217;Or\u00e9al Luxe and LVMH, he, along with clients of his agency MAP EMULSION, designed a Digital Passport: SORGA technology. The SORGA solution aims to promote responsible consumption through brand transparency and product traceability based on [&hellip;]<\/p>\n","protected":false},"featured_media":338893,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Future Innovation Forum | Philippe Guguen, Sorga","_seopress_titles_desc":"Philippe GUGUEN is a visionary entrepreneur serving beauty brands as well as wines and spirits. Formerly the marketing manager at L'Or\u00e9al Luxe and LVMH, he, along with clients of his agency MAP EMULSION, designed a Digital Passport: SORGA technology. The SORGA solution aims to promote responsible consumption through brand transparency and product traceability based on verifiable evidence, without the need to share applications or personal data.\r\n\r\nPhilippe GUGUEN is also a co-author of the Green Book of CSR, a work written with former managers from L'Or\u00e9al to encourage the company, its people, and its products to engage in more responsible activities. He has transformed his own company, MAP EMULSION, into a \"Mission-driven Company,\" among the top 500 in France.\r\n\r\nFurthermore, Philippe has been the President of the French Beauty Advisors Association for 15 years and is a board member of the L\u2019Or\u00e9al Alumni association.","_seopress_robots_index":"","_company_name":"Sorga","_job_title":"Chief Executive Officer","_visit_me":"","_email":"","_linkedin":"","_twitter":"","_facebook":"","_instagram":"","_youtube":"","_imdb":"","footnotes":""},"edition":[744],"guest_type":[801],"work":[],"class_list":["post-339591","guest","type-guest","status-publish","has-post-thumbnail","hentry","edition-paris-packaging-week-speakers-2024","guest_type-the-future-innovation-forum-fr"],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest\/339591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/types\/guest"}],"version-history":[{"count":1,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest\/339591\/revisions"}],"predecessor-version":[{"id":339592,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest\/339591\/revisions\/339592"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/media\/338893"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/media?parent=339591"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/edition?post=339591"},{"taxonomy":"guest_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/guest_type?post=339591"},{"taxonomy":"work","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/work?post=339591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}