{"id":108886,"date":"2022-09-28T15:26:00","date_gmt":"2022-09-28T13:26:00","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?p=108886"},"modified":"2022-10-10T16:59:53","modified_gmt":"2022-10-10T14:59:53","slug":"design-case-study-joji-natural-skincare","status":"publish","type":"post","link":"https:\/\/www.parispackagingweek.com\/en\/2022\/09\/28\/design-case-study-joji-natural-skincare\/","title":{"rendered":"Design case study | Joji &#8211; Natural Skincare"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"108886\" class=\"elementor elementor-108886 elementor-108885\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c04a20a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c04a20a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-35239d0\" data-id=\"35239d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d6b5024\" data-id=\"d6b5024\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a6ad1b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3a6ad1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Design case study | Joji &#8211; Natural Skincare<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4dfaf9c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4dfaf9c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6d940a7\" data-id=\"6d940a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-baf5133 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-wp-widget-adsanity-single\" data-id=\"baf5133\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:145,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset_tablet&quot;:150,&quot;sticky_offset_mobile&quot;:0,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"wp-widget-adsanity-single.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"ad-63931\" class=\"ad-300x1050 adsanity-300x1050  adsanity-\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"Half Page Ad Example 1\"><a rel=\"nofollow\" href=\"https:\/\/www.parispackagingweek.com\/en\/ads\/half-page-ad-example-1\/\"  target=\"_blank\"><img fetchpriority=\"high\" decoding=\"async\" width=\"300\" height=\"800\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/5d5ab581bc29b327f90e4718ec5e6450.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/5d5ab581bc29b327f90e4718ec5e6450.jpg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/5d5ab581bc29b327f90e4718ec5e6450-113x300.jpg 113w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/a><\/div>\n<\/div><\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-9956d49\" data-id=\"9956d49\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee9acd9 elementor-widget elementor-widget-post-info\" data-id=\"ee9acd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-bdf8f56\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2022\/09\/28\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>September 28, 2022<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7643300 elementor-widget elementor-widget-text-editor\" data-id=\"7643300\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/www.alexandranecula.com\/\" target=\"_blank\" rel=\"noopener\">Alexandra Necula<\/a> created the identity and packaging system for Joji, a natural skin care brand founded by Jo Mortensen in the UK in 2021.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e66f64f elementor-widget elementor-widget-text-editor\" data-id=\"e66f64f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: bold;\">Tell us a bit about the brand \u2013 its heritage, its story, and its markets \u2013 and the brief for this project. How does the design express the brand\u2019s values?\u00a0<\/span><\/p><p>Jo Mortensen founded Joji Natural as a force for good in the beauty industry. As a sustainability professional, she developed Joji to live in alignment with people and our planet \u2013 and the deep knowing that every choice we make matters. Joji empowers people to own their responsibility \u2013 not with guilt, but with promise.<\/p><p>They handcraft small batches of exquisite skincare products that nourish the body and mind. The products are full of high-quality organic, fair trade, and cruelty-free raw materials. Their supply chain is ethical and environmentally conscious in every aspect \u2013 formulation, sourcing, production, energy, transportation, and waste minimization. Their refill program makes it easy to put Joji\u2019s packaging back in circulation.<\/p><p><img decoding=\"async\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-Skincare-Behance-5.jpg\" alt=\"Skincare Packaging | Joji\" \/><\/p><p><span style=\"font-weight: bold;\"><b>What inspired the design?<\/b><\/span><\/p><p>The identity and packaging system are inspired by Island, the place that inspired the founder to launch this brand. We created a logo icon with a fresh, icy texture and applied it across the full packaging system. The packaging info is organized by thin grid lines to convey efficiency, elegance and to also make the products ready-for-shelf. We used aqua color for the Refill Collection and earthy, desaturated colors for the Reuse Collection, which are both sustainable and more eco-friendly than usual plastic containers.<\/p><p><img decoding=\"async\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-Skincare-Behance-4-2.jpg\" alt=\"Cosmetics Packaging | Joji\" \/><\/p><p>\u00a0<\/p><p><img decoding=\"async\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-Skincare-Behance-8.jpg\" alt=\"Cosmetics Packaging | Joji\" \/><\/p><p>\u00a0<\/p><div><img decoding=\"async\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-Skincare-Behance-6.jpg\" alt=\"cosmetics packaging | Joji\" \/><\/div><p><span style=\"font-weight: bold;\"><b>Agency:<\/b><\/span> Alexandra Necula<\/p><p><span style=\"font-weight: bold;\"><b>Product: <\/b><\/span>Joji<\/p><p><span style=\"font-weight: bold;\"><b>Launch Country: <\/b><\/span>UK<\/p><p>Find out more about Alexandra Necula:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cba882b elementor-align-left elementor-widget elementor-widget-dynamic-button\" data-id=\"cba882b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.omdesign.pt\/p1-site-en\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-link\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\"><\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b6e140 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"8b6e140\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.alexandranecula.com\/work-1\/joji-natural-skincare\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span 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class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-8f6aa53\" data-id=\"8f6aa53\" data-element_type=\"column\" data-e-type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-db47000 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"db47000\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-canva.png\" class=\"attachment-full size-full wp-image-108896\" alt=\"Cosmetics Packaging | Joji\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-canva.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-canva-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/09\/Joji-canva-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efc2ed7 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"efc2ed7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tLorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum 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class=\"elementor-element elementor-element-a188940 elementor-widget elementor-widget-heading\" data-id=\"a188940\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Latest articles from Paris Packaging Week<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607271b elementor-posts--align-left elementor-grid-2 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"607271b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;49&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-506778 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-innovation-en category-luxury-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/09\/04\/innovation-awards-spotlight-grey-goose-altius\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/Grey-goose.png\" class=\"attachment-full size-full wp-image-506780\" alt=\"Grey goose\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/Grey-goose.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/Grey-goose-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/Grey-goose-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/09\/04\/innovation-awards-spotlight-grey-goose-altius\/\" >\n\t\t\t\tInnovation Awards spotlight | Grey Goose Altius\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-505895 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/09\/03\/casal-mendes-turns-colour-into-the-main-ingredient-of-its-summer-identity\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/CASAL-MENDES.png\" class=\"attachment-full size-full wp-image-505918\" alt=\"Paris Packaging Week | Casal Mendes turns colour into the main ingredient of its summer identity\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/CASAL-MENDES.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/CASAL-MENDES-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/09\/CASAL-MENDES-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/09\/03\/casal-mendes-turns-colour-into-the-main-ingredient-of-its-summer-identity\/\" >\n\t\t\t\tCasal Mendes turns colour into the main ingredient of its summer identity\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504610 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-en category-aerosols-dispensing category-business-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/unilever-takes-factory-management-into-the-digital-age-with-ai\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Unilever-AI.png\" class=\"attachment-full size-full wp-image-504613\" alt=\"Paris Packaging Week | Unilever takes factory management into the digital age with AI\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Unilever-AI.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Unilever-AI-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Unilever-AI-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/unilever-takes-factory-management-into-the-digital-age-with-ai\/\" >\n\t\t\t\tUnilever takes factory management into the digital age with AI\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504558 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-design-en category-innovation-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/exclusive-designing-beauty-to-be-carried-the-story-behind-glowa\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/GLOWA-1.png\" class=\"attachment-full size-full wp-image-504561\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/GLOWA-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/GLOWA-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/GLOWA-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/exclusive-designing-beauty-to-be-carried-the-story-behind-glowa\/\" >\n\t\t\t\tExclusive | Designing beauty to be carried: the story behind GLOWA\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504530 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-innovation-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/innovation-awards-spotlight-jil-sander\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/JIL-sander.png\" class=\"attachment-full size-full wp-image-504533\" alt=\"Innovation Awards spotlight | Jil Sander\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/JIL-sander.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/JIL-sander-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/JIL-sander-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/18\/innovation-awards-spotlight-jil-sander\/\" >\n\t\t\t\tInnovation Awards spotlight | Jil Sander\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504282 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/17\/7up-puts-lime-in-the-spotlight-with-refreshed-identity\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/7UP.png\" class=\"attachment-full size-full wp-image-504278\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/7UP.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/7UP-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/7UP-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/17\/7up-puts-lime-in-the-spotlight-with-refreshed-identity\/\" >\n\t\t\t\t7UP puts lime in the spotlight with refreshed identity\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504260 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/14\/breizh-cola-is-stepping-up-its-packaging-strategy-with-the-can\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Breizh-Cola.png\" class=\"attachment-full size-full wp-image-504256\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Breizh-Cola.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Breizh-Cola-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Breizh-Cola-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/14\/breizh-cola-is-stepping-up-its-packaging-strategy-with-the-can\/\" >\n\t\t\t\tBreizh Cola is stepping up its packaging strategy with the can\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-504236 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/14\/a-glass-designed-to-maintain-a-balanced-level-of-hydration\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Beer-Glass.png\" class=\"attachment-full size-full wp-image-504082\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Beer-Glass.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Beer-Glass-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/08\/Beer-Glass-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/08\/14\/a-glass-designed-to-maintain-a-balanced-level-of-hydration\/\" >\n\t\t\t\tA glass designed to maintain a balanced level of hydration\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09093d9 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"09093d9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.parispackagingweek.com\/fr\/newsletter\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">SUBSCRIBE TO OUR NEWSLETTER<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5e0c966\" data-id=\"5e0c966\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Alexandra Necula created the identity and packaging system for Joji, a natural skin care brand founded by Jo Mortensen<\/p>\n","protected":false},"author":325,"featured_media":108896,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_titles_title":"Paris Packaging Week | Design case study | Joji- Natural Skincare","_seopress_titles_desc":"Alexandra Necula created the identity and packaging system for Joji, a natural skin care brand founded by Jo Mortensen in the UK in 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