{"id":490072,"date":"2025-12-08T17:56:55","date_gmt":"2025-12-08T16:56:55","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?p=490072"},"modified":"2025-12-11T14:29:47","modified_gmt":"2025-12-11T13:29:47","slug":"sport-style-spray-unilevers-dynamic-aerosol-packaging-strategy-lifts-deodorant-performance","status":"publish","type":"post","link":"https:\/\/www.parispackagingweek.com\/en\/2025\/12\/08\/sport-style-spray-unilevers-dynamic-aerosol-packaging-strategy-lifts-deodorant-performance\/","title":{"rendered":"Sport, style, spray: Unilever\u2019s dynamic aerosol packaging strategy lifts deodorant performance"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"490072\" class=\"elementor elementor-490072 elementor-490071\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c04a20a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c04a20a\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-35239d0\" data-id=\"35239d0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d6b5024\" data-id=\"d6b5024\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a6ad1b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3a6ad1b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Sport, style, spray: Unilever\u2019s dynamic aerosol packaging strategy lifts deodorant performance<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4dfaf9c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4dfaf9c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6d940a7\" data-id=\"6d940a7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-9956d49\" data-id=\"9956d49\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee9acd9 elementor-widget elementor-widget-post-info\" data-id=\"ee9acd9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-bdf8f56\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2025\/12\/08\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>December 8, 2025<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18d4585 elementor-widget elementor-widget-text-editor\" data-id=\"18d4585\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>By blending bold, sport inspired aerosol designs with high profile partnerships, Unilever turns stadium worthy packaging into a daily reminder of performance, confidence and inclusivity for millions of personal care consumers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d19721e elementor-widget elementor-widget-text-editor\" data-id=\"d19721e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Unilever is using its Sure and Dove aerosol formats as visible badges of fandom, designing packs that feel at home in locker rooms, gyms and stadium seats while still sitting proudly on bathroom shelves. Sport linked graphics, team colours and limited tournament editions help cans stand out at crowded retail fixtures, reinforcing a high-performance, long-lasting protection story every time consumers reach for a spray.\u00a0<\/p><p>&#8220;<em>These are the magic touchpoints,<\/em>&#8221; said Barron. &#8220;<em>Combining large-scale visibility with genuine grassroots involvement strengthens long-term loyalty. There\u2019s both a long-term journey and a short-term shift. We\u2019re focused on creating Desire at Scale through culture and social-first creativity. Each partnership helps brands show up in meaningful cultural moments. This drives growth through connection, participation and community, step by step.<\/em>&#8220;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b6e140 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"8b6e140\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/worldaerosols.com\/news\/unilever-leans-on-sports-partnerships-to-boost-aerosols-growth\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i 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https:\/\/easyfairsassets.com\/sites\/61\/2022\/04\/426-x-249_Yoga-300x175.jpg 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><\/a><\/div>\n<\/div><\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-860a842 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"860a842\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2025\/12\/Unilever-Dove.png\" class=\"attachment-full size-full wp-image-490074\" alt=\"Paris Packaging Week | Sport, style, spray: Unilever\u2019s dynamic aerosol packaging strategy lifts deodorant performance\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2025\/12\/Unilever-Dove.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2025\/12\/Unilever-Dove-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2025\/12\/Unilever-Dove-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb3eaa elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"ecb3eaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Picture of <a href=\"https:\/\/www.securikett.com\/sustainable-security-solutions\/\">Securikett<\/a><\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa2e5ad elementor-widget elementor-widget-spacer\" data-id=\"aa2e5ad\" data-element_type=\"widget\" data-e-type=\"widget\" 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class=\"elementor-button-text\">Send<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-45d6bbf elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"45d6bbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a188940 elementor-widget elementor-widget-heading\" data-id=\"a188940\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The latest articles from Paris Packaging Week<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607271b elementor-posts--align-left elementor-grid-2 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"607271b\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;49&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502825 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-business-en category-innovation-en category-luxury-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/29\/clarins-takes-its-first-steps-in-haircare-with-hair-therapy\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-.png\" class=\"attachment-full size-full wp-image-502816\" alt=\"Clarins Hair Therapy\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website--300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website--768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/29\/clarins-takes-its-first-steps-in-haircare-with-hair-therapy\/\" >\n\t\t\t\tClarins takes its first steps in haircare with Hair Therapy\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502794 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-business-en category-luxury-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/28\/fenty-beauty-retires-pro-filtr-soft-matte-foundation-and-prepares-a-new-launch\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-FentyBeauty-ProFiltr.png\" class=\"attachment-full size-full wp-image-502782\" alt=\"FentyBeauty ProFiltr\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-FentyBeauty-ProFiltr.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-FentyBeauty-ProFiltr-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-FentyBeauty-ProFiltr-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/28\/fenty-beauty-retires-pro-filtr-soft-matte-foundation-and-prepares-a-new-launch\/\" >\n\t\t\t\tFenty Beauty retires Pro Filt\u2019r Soft Matte Foundation and prepares a new launch\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502778 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-luxury-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/28\/this-summer-suntory-beverage-food-france-is-making-recycling-a-visible-simple-and-collective-effort\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-1.png\" class=\"attachment-full size-full wp-image-502770\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/28\/this-summer-suntory-beverage-food-france-is-making-recycling-a-visible-simple-and-collective-effort\/\" >\n\t\t\t\tThis summer, Suntory Beverage &amp; Food France is making recycling a visible, simple and collective effort\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502680 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-design-en category-innovation-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/27\/innovation-awards-spotlight-mascara-armani-vertigo-lift\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Armani-1.png\" class=\"attachment-full size-full wp-image-502714\" alt=\"Mascara ARMANI Vertigo Lift\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Armani-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Armani-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Armani-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/27\/innovation-awards-spotlight-mascara-armani-vertigo-lift\/\" >\n\t\t\t\tInnovation Awards spotlight | Mascara ARMANI Vertigo Lift\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502620 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-luxury-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/24\/coca-cola-unveils-a-global-rebrand\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-6-1.png\" class=\"attachment-full size-full wp-image-502587\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-6-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-6-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-6-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/24\/coca-cola-unveils-a-global-rebrand\/\" >\n\t\t\t\tCoca-Cola unveils a global rebrand\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502607 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-luxury-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/24\/the-pack-as-a-tribute-to-florence\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7.png\" class=\"attachment-full size-full wp-image-502602\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-7-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/24\/the-pack-as-a-tribute-to-florence\/\" >\n\t\t\t\tThe pack as a tribute to Florence\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502338 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing category-aerosols-dispensing-en category-business-en category-sustainability-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/15\/aptar-beauty-brings-aat-aerosol-valve-production-to-the-u-s\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/APTAR-1.png\" class=\"attachment-full size-full wp-image-502341\" alt=\"APTAR (1)\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/APTAR-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/APTAR-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/APTAR-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/15\/aptar-beauty-brings-aat-aerosol-valve-production-to-the-u-s\/\" >\n\t\t\t\tAptar Beauty brings AAT aerosol valve production to the U.S.\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-502267 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en category-drinks-en category-innovation-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/13\/evian-is-celebrating-200-years-of-youthfulness-with-a-collection-of-collectors-edition-packs-inspired-by-wimbledon\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-5.png\" class=\"attachment-full size-full wp-image-502263\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-5.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-5-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/07\/Article-website-5-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/07\/13\/evian-is-celebrating-200-years-of-youthfulness-with-a-collection-of-collectors-edition-packs-inspired-by-wimbledon\/\" >\n\t\t\t\tevian\u00ae is celebrating 200 years of youthfulness with a collection of collector\u2019s edition packs inspired by Wimbledon\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60377b9 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"60377b9\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.parispackagingweek.com\/fr\/newsletter\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">Subscribe to our newsletter<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5e0c966\" data-id=\"5e0c966\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>By blending bold, sport inspired aerosol designs with high profile partnerships, Unilever turns stadium worthy packaging into a daily<\/p>\n","protected":false},"author":1553,"featured_media":490074,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Paris Packaging Week | Sport, style, spray: Unilever\u2019s dynamic aerosol packaging strategy lifts deodorant performance","_seopress_titles_desc":"By blending bold, sport inspired aerosol designs with high profile partnerships, Unilever turns stadium worthy packaging into a daily reminder of performance, confidence and inclusivity for millions of personal care 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