{"id":63176,"date":"2022-03-29T16:13:06","date_gmt":"2022-03-29T14:13:06","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?p=63176"},"modified":"2022-03-29T16:13:08","modified_gmt":"2022-03-29T14:13:08","slug":"design-case-study-vogis-gin-a-modern-approach-inspired-by-its-hometown","status":"publish","type":"post","link":"https:\/\/www.parispackagingweek.com\/en\/2022\/03\/29\/design-case-study-vogis-gin-a-modern-approach-inspired-by-its-hometown\/","title":{"rendered":"Design Case Study | Vogis gin, a modern approach inspired by its hometown"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"63176\" class=\"elementor elementor-63176 elementor-63175\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4bced76 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4bced76\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-069ee59\" data-id=\"069ee59\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-86fa239 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"86fa239\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">Design Case Study | Vogis gin, a modern approach inspired by its hometown<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-bfc01b2 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"bfc01b2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-8997bc0\" data-id=\"8997bc0\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f38be98 elementor-widget elementor-widget-post-info\" data-id=\"f38be98\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-bdf8f56\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2022\/03\/29\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>March 29, 2022<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3daec48 elementor-widget elementor-widget-text-editor\" data-id=\"3daec48\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><em><strong>Armenian scientist Vardan Yavruyan created Vogis Gin in honour of his homeland. The name of the gin Vogis means \u201cspirit\u201d in Armenian. Find out more about this pack in our exclusive design case study below.<\/strong><\/em><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-62a32d5 elementor-widget elementor-widget-text-editor\" data-id=\"62a32d5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: bold\">Tell us a bit about the brand &#8211; its heritage, its story, and its markets &#8211; and the brief for this project. How does the design express the brand&#8217;s values?\u00a0<\/span><\/p><p>A business trip to Cuba passed through London in the eighties. It was there that the scientist Vardan Yavruyan tasted gin for the first time. He immediately felt that there was something specific and genuine about the drink. After returning to Armenia, he was determined to create the drink in his homeland. He used juniper berries and coriander seeds which grow exclusively in the Armenian Highlands and have an unusual taste. He tried different methods and, finally, found the ideal recipe that conveyed the essence of the nature of Armenia. Despite the thorough investigations and detailed production plan, &#8220;Vogis&#8221; remained in the research papers. Years later, the younger members of the Yavruyan family found the Gin recipe in the scientific papers of their grandpa. After experimenting with the recipe, they reproduced the drink. The drink is made by a unique technique. All the ingredients are distilled separately in the copper alembic. Then, all the spirits get coupled and are aged under special conditions. The gin derived has an indescribable taste and delicate aroma.<\/p><p>There are three flavors of gin; dry classic gin, wild cherry, peach. They use the purest botanicals for each type of Vogis to capture the essence and beauty of nature in every sip. It is the first Armenian gin and it is marketed locally. Currently, the brand is negotiating with other countries like the USA, UAE, China, Russia to export its products to them. Vogis\u2019 values underlying our goals are the essential part of &#8220;Vogis&#8221;<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-63215 size-full\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1.jpeg\" alt=\"\" width=\"1081\" height=\"1081\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1.jpeg 1081w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1-300x300.jpeg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1-1024x1024.jpeg 1024w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1-150x150.jpeg 150w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-06-1-1-768x768.jpeg 768w\" sizes=\"(max-width: 1081px) 100vw, 1081px\" \/><\/p><p><span style=\"font-weight: bold\">What is unusual or innovative about this pack?\u00a0<\/span><\/p><p>The naming and branding was inspired by its story. That\u2019s the reason it was called VOGIS, which means &#8220;spirit&#8221; in Armenian. Vogis is made in honor of the family traditions, and the spirit and the soul put in creating the drink. When you try &#8220;Vogis,&#8221; you can feel the spirit and the magical power of the land. With the same dedication, the team of designers did a great job creating the brand packaging design. In the past, gin was sold in pharmacies as a medicinal tincture. Therefore, during the construction of the packaging design, a bottle label was chosen, which to some extent conveys the impression of a healing substance. However, through its modern approach, thanks to the illustration of juniper, it has a beautiful appearance.<\/p><p><img decoding=\"async\" class=\"alignnone wp-image-63213 size-full\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1.jpeg\" alt=\"\" width=\"1080\" height=\"1081\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1.jpeg 1080w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1-300x300.jpeg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1-1024x1024.jpeg 1024w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1-150x150.jpeg 150w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-thumbnail-1-768x769.jpeg 768w\" sizes=\"(max-width: 1080px) 100vw, 1080px\" \/><\/p><p><span style=\"font-weight: bold\">What technical challenges did you have to overcome to manufacture this pack?\u00a0<\/span><\/p><p>One of the challenges faced was finding the right printing company in Armenia that would be able to get the exact label that was displayed during the presentation. Other than that, the printing press needed was not available anywhere in the country, so the designers had to order it from Germany. The packaging designed required a UV printing and a zigzag frame for the label. They also needed an embossed printing, but could not get it, so, the embossed turned into a matte printing, which still conveys the appearance they were aiming for.<\/p><p><img decoding=\"async\" class=\"alignnone wp-image-63216 size-full\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-01.jpeg\" alt=\"\" width=\"800\" height=\"799\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-01.jpeg 800w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-01-300x300.jpeg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-01-150x150.jpeg 150w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-01-768x767.jpeg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/p><p><b>What reactions have you had from your consumers?\u00a0<\/b><\/p><p>After the product&#8217;s release in December 2021, it got a high number of appreciation on social media. Most of the consumers started sharing and talking about the design of the gin, which contributed to the future sales of the actual product. In turn, the high quality and the excellent taste of the gin resulted in positive feedback.<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-63224 size-full\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-04-min.jpeg\" alt=\"\" width=\"1200\" height=\"801\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-04-min.jpeg 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-04-min-300x200.jpeg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-04-min-1024x684.jpeg 1024w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/Vogis_Gin_Indigo-04-min-768x513.jpeg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p><p>\u00a0<\/p><p><span style=\"font-weight: bold\"><b>Product : <\/b><\/span>Gin\u00a0<\/p><p><span style=\"font-weight: bold\"><b>Launch Date:<\/b><\/span> December 2021<\/p><p><span style=\"font-weight: bold\"><b>Brand Owner: <\/b><\/span>Vogis Gin<\/p><p><span style=\"font-weight: bold\"><b>Launch Country: <\/b><\/span>Armenia\u00a0<\/p><p><span style=\"font-weight: bold\"><b>Pack manufacturer: <\/b><\/span>Moussaler Printing House<\/p><p>Find out more about Vogis Gin:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d160f62 elementor-align-left elementor-widget elementor-widget-dynamic-button\" data-id=\"d160f62\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.instagram.com\/vogis.gin\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span 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width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/vogis-gin.png\" class=\"attachment-full size-full wp-image-63185\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/vogis-gin.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/vogis-gin-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/vogis-gin-1024x534.png 1024w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/03\/vogis-gin-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e8c809 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"6e8c809\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum dolor sit amet, consectetur adipiscing elit<\/p>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-38790ea elementor-widget elementor-widget-spacer\" data-id=\"38790ea\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-21c688e elementor-widget elementor-widget-heading\" data-id=\"21c688e\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Latest articles from Paris Packaging Week<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3a60844 elementor-posts--align-left elementor-grid-3 elementor-grid-tablet-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"3a60844\" data-element_type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;49&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;3&quot;,&quot;classic_columns_tablet&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500720 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty-en category-design-en category-luxury-en category-trends-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/21\/guerlain-celebrates-spring-flowers-with-fragrance-limited-editions\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Guerlain-spring-flowers-2026.png\" class=\"attachment-full size-full wp-image-500710\" alt=\"Guerlain spring flowers 2026\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Guerlain-spring-flowers-2026.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Guerlain-spring-flowers-2026-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Guerlain-spring-flowers-2026-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/21\/guerlain-celebrates-spring-flowers-with-fragrance-limited-editions\/\" >\n\t\t\t\tGuerlain celebrates spring flowers with fragrance limited editions\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500665 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/19\/copalli-rum-a-pioneer-of-premium-rum-with-positive-impact\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Copalli-Rum.png\" class=\"attachment-full size-full wp-image-500660\" alt=\"Copalli Rum\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Copalli-Rum.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Copalli-Rum-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-Copalli-Rum-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/19\/copalli-rum-a-pioneer-of-premium-rum-with-positive-impact\/\" >\n\t\t\t\tCopalli Rum, a pioneer of premium rum with positive impact\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500559 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing category-aerosols-dispensing-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/12\/northcote-unveils-new-spray-cleaner-packaging\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/NORTHCOTE.png\" class=\"attachment-full size-full wp-image-500565\" alt=\"Paris Packaging Week | Northcote unveils new spray cleaner packaging\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/NORTHCOTE.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/NORTHCOTE-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/NORTHCOTE-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/12\/northcote-unveils-new-spray-cleaner-packaging\/\" >\n\t\t\t\tNorthcote unveils new spray cleaner packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500519 post type-post status-publish format-standard has-post-thumbnail hentry category-design-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/12\/market-monitor-spotlight-on-ultra-luxury-packaging-breaking-the-e5000-barrier\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-ultra-luxury-packaging.png\" class=\"attachment-full size-full wp-image-500514\" alt=\"ultra-luxury packaging\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-ultra-luxury-packaging.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-ultra-luxury-packaging-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/Article-website-ultra-luxury-packaging-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/12\/market-monitor-spotlight-on-ultra-luxury-packaging-breaking-the-e5000-barrier\/\" >\n\t\t\t\tMarket Monitor: Spotlight on ultra-luxury packaging breaking the \u20ac5,000 barrier\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500349 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/11\/innovation-awards-spotlight-ez-rotate-airless\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/EZ-ROTATE-AIRLESS.png\" class=\"attachment-full size-full wp-image-500395\" alt=\"Innovation Awards spotlight | EZ ROTATE AIRLESS\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/EZ-ROTATE-AIRLESS.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/EZ-ROTATE-AIRLESS-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/EZ-ROTATE-AIRLESS-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/11\/innovation-awards-spotlight-ez-rotate-airless\/\" >\n\t\t\t\tInnovation Awards spotlight | EZ ROTATE AIRLESS\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-500306 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing category-aerosols-dispensing-en\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/11\/dr-squatch-enters-sun-care-with-mineral-spf-30-aerosol-spray\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/DR-squach.png\" class=\"attachment-full size-full wp-image-500309\" alt=\"Paris Packaging Week | Dr. Squatch enters sun care with mineral SPF 30 aerosol spray\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/DR-squach.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/DR-squach-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/05\/DR-squach-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/en\/2026\/05\/11\/dr-squatch-enters-sun-care-with-mineral-spf-30-aerosol-spray\/\" >\n\t\t\t\tDr. Squatch enters sun care with mineral SPF 30 aerosol spray\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d0e1ef9 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"d0e1ef9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.parispackagingweek.com\/fr\/newsletter\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">Sign up to our newsletter<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-47bdf4a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"47bdf4a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1a28aa3\" data-id=\"1a28aa3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Armenian scientist Vardan Yavruyan created Vogis Gin in honour of his homeland. The name of the gin Vogis means<\/p>\n","protected":false},"author":1,"featured_media":63185,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Design Case Study | Vogis gin, a modern approach inspired by its hometown ","_seopress_titles_desc":"Armenian scientist Vardan Yavruyan created Vogis Gin in honour of his homeland. The name of the gin Vogis means \u201cspirit\u201d in Armenian.Find out more about this pack in our exclusive design case study below.","_seopress_robots_index":"","footnotes":""},"categories":[122,395],"tags":[],"edition":[],"class_list":["post-63176","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beauty-en","category-design-en"],"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/posts\/63176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/comments?post=63176"}],"version-history":[{"count":5,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/posts\/63176\/revisions"}],"predecessor-version":[{"id":63861,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/posts\/63176\/revisions\/63861"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/media\/63185"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/media?parent=63176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/categories?post=63176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/tags?post=63176"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/en\/wp-json\/wp\/v2\/edition?post=63176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}