{"id":489106,"date":"2025-12-03T15:33:40","date_gmt":"2025-12-03T14:33:40","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/session\/panel-discussion-the-power-of-partnership-launching-the-first-ultra-low-carbon-aerosol-with-elysis-aluminum\/"},"modified":"2026-01-12T11:30:05","modified_gmt":"2026-01-12T10:30:05","slug":"panel-discussion-the-power-of-partnership-launching-the-first-ultra-low-carbon-aerosol-with-elysis-aluminum","status":"publish","type":"activity","link":"https:\/\/www.parispackagingweek.com\/fr\/session\/panel-discussion-the-power-of-partnership-launching-the-first-ultra-low-carbon-aerosol-with-elysis-aluminum\/","title":{"rendered":"Panel discussion: The Power of Partnership: Launching the First Ultra-Low Carbon Aerosol with ELYSIS\u2122 Aluminum"},"content":{"rendered":"\n<p>The primary aluminum industry is undergoing a transformative shift toward sustainability. At the forefront is&nbsp;<strong>ELYSIS<\/strong>, a breakthrough technology developed by Alcoa and Rio Tinto that eliminates all direct greenhouse gas emissions from the aluminum smelting process and emits oxygen instead.<\/p>\n\n\n\n<p>This innovation is now being introduced in the&nbsp;<strong>consumer personal and home care sector<\/strong>&nbsp;through a collaboration between&nbsp;<strong>Alcoa, Ball Corporation and Unilever<\/strong>, marking a significant milestone in sustainable packaging.<\/p>\n\n\n\n<p>The project involves producing&nbsp;<strong>aerosol cans<\/strong>&nbsp;using&nbsp;<strong>ELYSIS aluminum<\/strong>&nbsp;combined with&nbsp;<strong>50% post-consumer recycled content<\/strong>, setting a new benchmark for low-carbon packaging in consumer goods.&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Alcoa <\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>Topic:<\/strong>&nbsp;<em>\u00ab\u00a0ELYSIS<\/em><em>\u00ae<\/em><em>: Revolutionizing Aluminum Smelting Production for a More Sustainable Future\u00a0\u00bb<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Overview of ELYSIS technology and its environmental impact.<\/li>\n\n\n\n<li>How inert anode technology eliminates direct smelting GHG emissions.<\/li>\n\n\n\n<li>Scaling ELYSIS for commercial use and its role in Alcoa\u2019s sustainability roadmap.<\/li>\n\n\n\n<li>Insights into the collaboration with Ball and Unilever.<\/li>\n\n\n\n<li>What is next in reducing carbon footprint of primary aluminum?<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Ball Corporation <\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>Topic:<\/strong>&nbsp;<em>\u00ab\u00a0Driving Decarbonization in Aerosol Packaging: Ball\u2019s Climate Transition Plan\u00a0\u00bb<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Ball\u2019s commitment to net-zero by 2050 and the critical role of low-carbon aluminum.<\/li>\n\n\n\n<li>What additional key levers must be pulled to keep the aluminum packaging industry on track for net zero?<\/li>\n\n\n\n<li>Importance of cross-industry collaboration for circularity and carbon reduction<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Unilever <\/strong><\/li>\n<\/ul>\n\n\n\n<p><strong>Topic:<\/strong>&nbsp;<em>\u00ab\u00a0Sustainable Packaging in Personal Care: Unilever\u2019s Project with ELYSIS Aluminum\u00a0\u00bb<\/em><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Why Unilever chose ELYSIS aluminum for its aerosol cans.<\/li>\n\n\n\n<li>Integration of recycled content and low-carbon materials in product design.<\/li>\n\n\n\n<li>Consumer perception and brand impact.<\/li>\n\n\n\n<li>Future roadmap for scaling sustainable packaging across categories.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>The primary aluminum industry is undergoing a transformative shift toward sustainability. At the forefront is&nbsp;ELYSIS, a breakthrough technology developed by Alcoa and Rio Tinto that eliminates all direct greenhouse gas emissions from the aluminum smelting process and emits oxygen instead. This innovation is now being introduced in the&nbsp;consumer personal and home care sector&nbsp;through a collaboration [&hellip;]<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Panel discussion: The Power of Partnership: Launching the First Ultra-Low Carbon Aerosol with ELYSIS\u2122 Aluminum","_seopress_titles_desc":"","_seopress_robots_index":"","_activity_time_start":"13:30","_activity_time_end":"14:20","_activity_date":"2026-02-05","_activity_price":"0","footnotes":""},"edition":[1084],"location":[1087],"track":[],"activity_type":[],"class_list":["post-489106","activity","type-activity","status-publish","hentry","edition-paris-packaging-week-2026","location-global-aerosol-dispensing-forum-2026"],"_guests":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/493182"},{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/490414"},{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/490399"}],"_sponsors":[],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/activity\/489106","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/activity"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/activity"}],"version-history":[{"count":2,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/activity\/489106\/revisions"}],"predecessor-version":[{"id":490405,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/activity\/489106\/revisions\/490405"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=489106"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=489106"},{"taxonomy":"location","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/location?post=489106"},{"taxonomy":"track","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/track?post=489106"},{"taxonomy":"activity_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/activity_type?post=489106"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}