{"id":136942,"date":"2022-11-02T10:21:50","date_gmt":"2022-11-02T09:21:50","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?post_type=guest&#038;p=136942"},"modified":"2026-01-20T18:23:17","modified_gmt":"2026-01-20T17:23:17","slug":"gordy-pleyers-mind-insights","status":"publish","type":"guest","link":"https:\/\/www.parispackagingweek.com\/fr\/speaker\/gordy-pleyers-mind-insights\/","title":{"rendered":"Gordy Pleyers"},"content":{"rendered":"<p>Professeur de Neuromarketing \u00e0 l&rsquo;Universit\u00e9 de Louvain et coordinateur de l&rsquo;organisation scientifique Mind Insights<\/p>\n<p>Ayant un profil tr\u00e8s particulier \u00e0 l\u2019interaction du marketing et des neurosciences cognitives, Gordy Pleyers est expert scientifique concernant l\u2019analyse et l\u2019influence des consommateurs. Il est professeur \u00e0 l\u2019universit\u00e9 de Louvain, o\u00f9 il enseigne des cours li\u00e9s notamment au neuromarketing et aux \u00e9tudes marketing. Il coordonne par ailleurs MIND INSIGHTS, l\u2019organisme scientifique qui continuellement centralise les connaissances et applique les m\u00e9thodes scientifiques de pointe pour analyser, comprendre et influencer favorablement les perceptions et comportements des public-cibles par rapport \u00e0 des produits, des communications et des marques.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Professeur de Neuromarketing \u00e0 l&rsquo;Universit\u00e9 de Louvain et coordinateur de l&rsquo;organisation scientifique Mind Insights Ayant un profil tr\u00e8s particulier \u00e0 l\u2019interaction du marketing et des neurosciences cognitives, Gordy Pleyers est expert scientifique concernant l\u2019analyse et l\u2019influence des consommateurs. Il est professeur \u00e0 l\u2019universit\u00e9 de Louvain, o\u00f9 il enseigne des cours li\u00e9s notamment au neuromarketing et [&hellip;]<\/p>\n","protected":false},"featured_media":417853,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Future Innovation Forum | Gordy Pleyers, Professeur de neuromarketing \u00e0 l\u2019Universit\u00e9 de Louvain, Dr. en sciences cognitives, et Coordinateur de l\u2019organisme scientifique Mind Insights","_seopress_titles_desc":"","_seopress_robots_index":"","_company_name":"Mind Insights","_job_title":"Professor of neuromarketing at the University of Louvain, PhD in cognitive sciences, and Coordinator of the Scientific Organisation","_visit_me":"","_email":"","_linkedin":"","_twitter":"","_facebook":"","_instagram":"","_youtube":"","_imdb":"","footnotes":""},"edition":[924,1084],"guest_type":[1079,1081,922],"work":[],"class_list":["post-136942","guest","type-guest","status-publish","has-post-thumbnail","hentry","edition-paris-packaging-week-2025","edition-paris-packaging-week-2026","guest_type-circular-economy-stage-2026","guest_type-discovery-zone-stage-2026","guest_type-future-innovation-forum-2025"],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/136942","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/guest"}],"version-history":[{"count":5,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/136942\/revisions"}],"predecessor-version":[{"id":403262,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/136942\/revisions\/403262"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media\/417853"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=136942"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=136942"},{"taxonomy":"guest_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest_type?post=136942"},{"taxonomy":"work","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/work?post=136942"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}