{"id":488130,"date":"2025-12-01T17:09:37","date_gmt":"2025-12-01T16:09:37","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?post_type=guest&#038;p=488130"},"modified":"2025-12-01T17:09:38","modified_gmt":"2025-12-01T16:09:38","slug":"jo-smith","status":"publish","type":"guest","link":"https:\/\/www.parispackagingweek.com\/fr\/speaker\/jo-smith\/","title":{"rendered":"Jo Smith"},"content":{"rendered":"\n<p>Jo est actuellement Design and Visual Identity Leader chez Diageo, o\u00f9 elle est responsable de l\u2019excellence du design pour l\u2019innovation en Europe et en Afrique, ainsi que du design global pour Captain Morgan. Apr\u00e8s avoir pass\u00e9 la majeure partie de sa carri\u00e8re en agence, notamment chez Futurebrand, Enterprise IG et JDO, elle a rejoint Diageo, inspir\u00e9e par leur vision du design et par la place centrale qu\u2019il occupe dans leur processus de construction de marque.<\/p>\n\n\n\n<p>Avec une carri\u00e8re de 20 ans, elle a travaill\u00e9 \u00e0 la pointe du design packaging, de la strat\u00e9gie de marque, de la communication et de l\u2019innovation produit pour certaines des plus grandes marques mondiales, dont Dove, Lux, Pepsi, Cadbury et Walls.<\/p>\n\n\n\n<p>Membre engag\u00e9e du jury Pentawards, Jo a particip\u00e9 \u00e0 notre c\u00e9r\u00e9monie de Gala, \u00e0 nos \u00e9v\u00e9nements Meets et \u00e0 nos sessions de jugement en pr\u00e9sentiel, o\u00f9 elle a apport\u00e9 son expertise et ses retours \u00e9clair\u00e9s acquis au fil de nombreuses ann\u00e9es d\u2019exp\u00e9rience dans le secteur.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Jo est actuellement Design and Visual Identity Leader chez Diageo, o\u00f9 elle est responsable de l\u2019excellence du design pour l\u2019innovation en Europe et en Afrique, ainsi que du design global pour Captain Morgan. Apr\u00e8s avoir pass\u00e9 la majeure partie de sa carri\u00e8re en agence, notamment chez Futurebrand, Enterprise IG et JDO, elle a rejoint Diageo, [&hellip;]<\/p>\n","protected":false},"featured_media":488108,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Jo Smith | Paris Packaging Week","_seopress_titles_desc":"Jo est actuellement Design and Visual Identity Leader chez Diageo, o\u00f9 elle est responsable de l\u2019excellence du design pour l\u2019innovation en Europe et en Afrique, ainsi que du design global pour Captain Morgan. Apr\u00e8s avoir pass\u00e9 la majeure partie de sa carri\u00e8re en agence, notamment chez Futurebrand, Enterprise IG et JDO, elle a rejoint Diageo, inspir\u00e9e par leur vision du design et par la place centrale qu\u2019il occupe dans leur processus de construction de marque.","_seopress_robots_index":"","_company_name":"Diageo","_job_title":"Design and Visual Identity Leader","_visit_me":"","_email":"","_linkedin":"","_twitter":"","_facebook":"","_instagram":"","_youtube":"","_imdb":"","footnotes":""},"edition":[1084],"guest_type":[1082],"work":[],"class_list":["post-488130","guest","type-guest","status-publish","has-post-thumbnail","hentry","edition-paris-packaging-week-2026","guest_type-pentawards-festival-stage-2026"],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/488130","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/guest"}],"version-history":[{"count":1,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/488130\/revisions"}],"predecessor-version":[{"id":488133,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/488130\/revisions\/488133"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media\/488108"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=488130"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=488130"},{"taxonomy":"guest_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest_type?post=488130"},{"taxonomy":"work","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/work?post=488130"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}