co-fondatrice et CEO d\u2019Avantade. Issue d\u2019une entreprise familiale de packaging, avec une exp\u00e9rience chez Berlin Packaging et des postes ant\u00e9rieurs chez L\u2019Or\u00e9al, elle a \u00e9galement men\u00e9 \u00e0 bien la cession d\u2019une entreprise. Elle a approfondi son expertise en transformation digitale et business model innovation \u00e0 l\u2019Universit\u00e9 de St. Gallen et a d\u00e9velopp\u00e9 une marketplace de packaging ainsi qu\u2019une marque de soins pour enfants, lui offrant une compr\u00e9hension compl\u00e8te de la cha\u00eene de valeur du packaging \u2013 du buyer au fournisseur.<\/p>\n\n
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co-fondatrice et CEO d\u2019Avantade. Issue d\u2019une entreprise familiale de packaging, avec une exp\u00e9rience chez Berlin Packaging et des postes ant\u00e9rieurs chez L\u2019Or\u00e9al, elle a \u00e9galement men\u00e9 \u00e0 bien la cession d\u2019une entreprise. Elle a approfondi son expertise en transformation digitale et business model innovation \u00e0 l\u2019Universit\u00e9 de St. Gallen et a d\u00e9velopp\u00e9 une marketplace de […]<\/p>\n","protected":false},"featured_media":492141,"template":"","meta":{"_seopress_robots_primary_cat":"","_seopress_titles_title":"Melanie von Escher","_seopress_titles_desc":"co-fondatrice et CEO d\u2019Avantade. Issue d\u2019une entreprise familiale de packaging, avec une exp\u00e9rience chez Berlin Packaging et des postes ant\u00e9rieurs chez L\u2019Or\u00e9al, elle a \u00e9galement men\u00e9 \u00e0 bien la cession d\u2019une entreprise. Elle a approfondi son expertise en transformation digitale et business model innovation \u00e0 l\u2019Universit\u00e9 de St. Gallen et a d\u00e9velopp\u00e9 une marketplace de packaging ainsi qu\u2019une marque de soins pour enfants, lui offrant une compr\u00e9hension compl\u00e8te de la cha\u00eene de valeur du packaging \u2013 du buyer au fournisseur.","_seopress_robots_index":"","_company_name":"Avantade","_job_title":"Co-Founder and CEO","_visit_me":"","_email":"","_linkedin":"","_twitter":"","_facebook":"","_instagram":"","_youtube":"","_imdb":"","footnotes":""},"edition":[1084],"guest_type":[1081],"work":[],"class_list":["post-492288","guest","type-guest","status-publish","has-post-thumbnail","hentry","edition-paris-packaging-week-2026","guest_type-discovery-zone-stage-2026"],"_cover_image":null,"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/492288","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/guest"}],"version-history":[{"count":1,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/492288\/revisions"}],"predecessor-version":[{"id":492289,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest\/492288\/revisions\/492289"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media\/492141"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=492288"}],"wp:term":[{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=492288"},{"taxonomy":"guest_type","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/guest_type?post=492288"},{"taxonomy":"work","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/work?post=492288"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}