{"id":20756,"date":"2021-12-15T15:34:12","date_gmt":"2021-12-15T14:34:12","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?p=20756"},"modified":"2022-01-14T11:34:40","modified_gmt":"2022-01-14T10:34:40","slug":"etude-de-cas-de-conception-amber-noir","status":"publish","type":"post","link":"https:\/\/www.parispackagingweek.com\/fr\/2021\/12\/15\/etude-de-cas-de-conception-amber-noir\/","title":{"rendered":"\u00c9tude de cas de conception | Amber Noir"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"20756\" class=\"elementor elementor-20756\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-742e762e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"742e762e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-30c88bcc\" data-id=\"30c88bcc\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b23c042 elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"b23c042\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00c9tude de cas de conception | Amber Noir<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1736c0f6 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1736c0f6\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-379559a2\" data-id=\"379559a2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-7ae47242 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7ae47242\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-36b5ed7e\" data-id=\"36b5ed7e\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6630d654 elementor-widget elementor-widget-post-info\" data-id=\"6630d654\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-bdf8f56\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2021\/12\/15\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>d\u00e9cembre 15, 2021<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6c7f637d elementor-widget elementor-widget-text-editor\" data-id=\"6c7f637d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Le concepteur de produits Will Gibbons a cr\u00e9\u00e9 Amber Noir, un parfum polyvalent aux formes compl\u00e9mentaires. D\u00e9couvrez-en plus sur ce pack dans notre \u00e9tude de cas exclusive sur le design ci-dessous.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-34bcd4f5 elementor-widget elementor-widget-text-editor\" data-id=\"34bcd4f5\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Parlez-nous un peu de la marque &#8211; son h\u00e9ritage, son histoire et ses march\u00e9s &#8211; et du cahier des charges de ce projet. Comment le design exprime-t-il les valeurs de la marque ?<\/strong><\/p><p><strong>Amber Noir<\/strong> est un parfum polyvalent, masculin mais raffin\u00e9. Des notes de mousse de tourbe, de feu de bois et de f\u00fbts de ch\u00eane agr\u00e9ment\u00e9es de sauge, de c\u00e8dre, d&rsquo;eucalyptus et de cassis offrent une exp\u00e9rience douce et complexe. Il est fort, mais bien \u00e9lev\u00e9, il fait son travail, mais il nettoie bien.<\/p><p>Le contenant de l&rsquo;eau de Cologne pr\u00e9sente deux formes distinctes et compl\u00e9mentaires. Le c\u0153ur est une forme organique en verre qui ressemble \u00e0 un morceau d&rsquo;ambre. Le noyau est encapsul\u00e9 et suspendu \u00e0 une bo\u00eete en verre \u00e0 cinq c\u00f4t\u00e9s. Le noyau repr\u00e9sente la passion brute et robuste. La bo\u00eete repr\u00e9sente la retenue, la structure et la discipline. La transparence de la bo\u00eete permet \u00e0 ces deux ensembles de caract\u00e9ristiques de coexister de mani\u00e8re compl\u00e9mentaire.<\/p><p><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone size-full wp-image-20769\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-1.jpg\" alt=\"\" width=\"670\" height=\"784\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-1.jpg 670w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-1-256x300.jpg 256w\" sizes=\"(max-width: 670px) 100vw, 670px\" \/><\/p><p><strong>Quels d\u00e9fis avez-vous d\u00fb relever pour fabriquer ce pack ?<\/strong><\/p><p>Lorsque la lumi\u00e8re traverse un mat\u00e9riau tel que le verre et qu&rsquo;elle est r\u00e9fract\u00e9e, il est courant de voir des faisceaux de lumi\u00e8re concentr\u00e9s se refl\u00e9ter sur une surface sous-jacente. Ces faisceaux de lumi\u00e8re concentr\u00e9s sont appel\u00e9s caustiques. L&rsquo;un des objectifs de Will \u00e9tait de c\u00e9l\u00e9brer la lumi\u00e8re et les propri\u00e9t\u00e9s des mat\u00e9riaux par le biais de la caustique. Le noyau organique avec l&rsquo;eau de Cologne ambr\u00e9e cr\u00e9e les caustiques qui ressemblent \u00e0 une flamme, tandis que la forme de la bo\u00eete avec ses textures subtiles est responsable des caustiques blanches.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-20767\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-2.jpg\" alt=\"\" width=\"667\" height=\"663\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-2.jpg 667w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-2-300x298.jpg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-2-150x150.jpg 150w\" sizes=\"(max-width: 667px) 100vw, 667px\" \/><\/p><p><strong>Qu&rsquo;est-ce qui est innovant ou inhabituel dans ce pack ?<\/strong><\/p><p>Amber Noir est luxueux sans \u00eatre pr\u00e9tentieux. Un parfum haut de gamme appelle un emballage m\u00e9morable. Le pschitt en bronze huil\u00e9 et la finition du capuchon rendent hommage au dur.<\/p><p><img decoding=\"async\" class=\"alignnone size-full wp-image-20771\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-4.jpg\" alt=\"\" width=\"1200\" height=\"675\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-4.jpg 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-4-300x169.jpg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-4-1024x576.jpg 1024w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-4-768x432.jpg 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/p><p><strong>Concepteur :<\/strong>\u00a0Will Gibbons<\/p><p><strong>Produit :<\/strong>\u00a0Amber Noir<\/p><p><strong>Date de lancement :<\/strong>2021<\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-20765\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Will-Gibbons.jpg\" alt=\"\" width=\"300\" height=\"300\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Will-Gibbons.jpg 300w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Will-Gibbons-150x150.jpg 150w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p><p><strong><em>Will Gibbons<\/em><em>, Product Designer<\/em><\/strong><\/p><p><strong>Connectez avec Will :\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65461f94 elementor-align-left elementor-widget elementor-widget-dynamic-button\" data-id=\"65461f94\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.linkedin.com\/in\/willgibbons\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" 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width=\"666\" height=\"676\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-3.jpg\" class=\"attachment-full size-full wp-image-20763\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-3.jpg 666w, https:\/\/easyfairsassets.com\/sites\/61\/2021\/12\/Amber-Noir-3-296x300.jpg 296w\" sizes=\"(max-width: 666px) 100vw, 666px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3e5a5241 elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"3e5a5241\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Lorem ipsum dolor sit amet, consectetur adipiscing elit Lorem ipsum dolor sit amet, consectetur adipiscing elit<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-55d3ab79 elementor-widget elementor-widget-spacer\" data-id=\"55d3ab79\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-365957c6 elementor-widget elementor-widget-heading\" data-id=\"365957c6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Derni\u00e8res nouvelles de la Paris Packaging Week<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-23075d2e elementor-posts--align-left elementor-grid-tablet-3 elementor-grid-2 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"23075d2e\" data-element_type=\"widget\" data-settings=\"{&quot;classic_columns_tablet&quot;:&quot;3&quot;,&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:35,&quot;sizes&quot;:[]},&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501478 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-2 category-aerosols-dispensing-3 category-business-2 category-design-2 category-sustainability-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/11\/bzzz-spray-adopte-une-identite-ludique-pour-un-spray-repulsif-contre-les-insectes\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ-300x157.png\" class=\"attachment-medium size-medium wp-image-501481\" alt=\"Paris Packaging Week | Bzzz-Spray gets a playful identity for a practical insect repellent spray\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/11\/bzzz-spray-adopte-une-identite-ludique-pour-un-spray-repulsif-contre-les-insectes\/\" >\n\t\t\t\tBzzz-Spray adopte une identit\u00e9 ludique pour un spray r\u00e9pulsif contre les insectes\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/11\/bzzz-spray-adopte-une-identite-ludique-pour-un-spray-repulsif-contre-les-insectes\/\" aria-label=\"Read more about Bzzz-Spray adopte une identit\u00e9 ludique pour un spray r\u00e9pulsif contre les insectes\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501403 post type-post status-publish format-standard has-post-thumbnail hentry category-design-2 category-drinks category-luxury-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/the-macallan-sassocie-une-nouvelle-fois-a-un-trio-dartistes-pour-la-collection-the-romantica\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3-300x157.png\" class=\"attachment-medium size-medium wp-image-501405\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/the-macallan-sassocie-une-nouvelle-fois-a-un-trio-dartistes-pour-la-collection-the-romantica\/\" >\n\t\t\t\tThe Macallan s&rsquo;associe une nouvelle fois \u00e0 un trio d&rsquo;artistes pour la collection \u00ab The Romantica \u00bb\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/the-macallan-sassocie-une-nouvelle-fois-a-un-trio-dartistes-pour-la-collection-the-romantica\/\" aria-label=\"Read more about The Macallan s&rsquo;associe une nouvelle fois \u00e0 un trio d&rsquo;artistes pour la collection \u00ab The Romantica \u00bb\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501385 post type-post status-publish format-standard has-post-thumbnail hentry category-design-2 category-drinks category-luxury-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/heinz-x-heineken-six-pack\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2-300x157.png\" class=\"attachment-medium size-medium wp-image-501399\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/heinz-x-heineken-six-pack\/\" >\n\t\t\t\tHEINZ x Heineken Six-Pack\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/heinz-x-heineken-six-pack\/\" aria-label=\"Read more about HEINZ x Heineken Six-Pack\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501141 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-3 category-business-2 category-design-2 category-event-news-3 category-innovation-2 category-sustainability-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/communique-de-presse-london-packaging-week-2026-place-la-decouverte-au-coeur-de-lavenir-du-packaging\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW-300x157.png\" class=\"attachment-medium size-medium wp-image-501162\" alt=\"Press release | 100 days to go: London Packaging Week 2026 puts discovery at the heart of packaging\u2019s future\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/communique-de-presse-london-packaging-week-2026-place-la-decouverte-au-coeur-de-lavenir-du-packaging\/\" >\n\t\t\t\tCommuniqu\u00e9 de presse | London Packaging Week 2026 place la d\u00e9couverte au c\u0153ur de l&rsquo;avenir du packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/communique-de-presse-london-packaging-week-2026-place-la-decouverte-au-coeur-de-lavenir-du-packaging\/\" aria-label=\"Read more about Communiqu\u00e9 de presse | London Packaging Week 2026 place la d\u00e9couverte au c\u0153ur de l&rsquo;avenir du packaging\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501124 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty category-design-2 category-luxury-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/jean-paul-gaultier-puise-dans-ses-archives-de-haute-couture-pour-sa-collection-de-parfums-les-ateliers-gaultier\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier-300x157.png\" class=\"attachment-medium size-medium wp-image-501142\" alt=\"Les Ateliers Gaultier\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/jean-paul-gaultier-puise-dans-ses-archives-de-haute-couture-pour-sa-collection-de-parfums-les-ateliers-gaultier\/\" >\n\t\t\t\tJean Paul Gaultier puise dans ses archives de haute couture pour sa collection de parfums Les Ateliers Gaultier\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/jean-paul-gaultier-puise-dans-ses-archives-de-haute-couture-pour-sa-collection-de-parfums-les-ateliers-gaultier\/\" aria-label=\"Read more about Jean Paul Gaultier puise dans ses archives de haute couture pour sa collection de parfums Les Ateliers Gaultier\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501086 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-3 category-innovation-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/08\/innovation-awards-spotlight-flipstraw\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"157\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1-300x157.png\" class=\"attachment-medium size-medium wp-image-501089\" alt=\"FlipStraw\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1-768x401.png 768w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1.png 1200w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/08\/innovation-awards-spotlight-flipstraw\/\" >\n\t\t\t\tInnovation Awards spotlight | FlipStraw\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\n\t\t<a class=\"elementor-post__read-more\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/08\/innovation-awards-spotlight-flipstraw\/\" aria-label=\"Read more about Innovation Awards spotlight | FlipStraw\" tabindex=\"-1\" >\n\t\t\tLire Plus \u00bb\t\t<\/a>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4fa888 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"c4fa888\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">ABONNEZ-VOUS \u00c0 notre NEWSLETTER<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Le concepteur de produits Will Gibbons a cr\u00e9\u00e9 Amber Noir, un parfum polyvalent aux formes compl\u00e9mentaires. D\u00e9couvrez-en plus sur ce<\/p>\n","protected":false},"author":1,"featured_media":20763,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","footnotes":""},"categories":[121,100],"tags":[],"edition":[],"class_list":["post-20756","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-2","category-drinks"],"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/20756","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/comments?post=20756"}],"version-history":[{"count":10,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/20756\/revisions"}],"predecessor-version":[{"id":23339,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/20756\/revisions\/23339"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media\/20763"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=20756"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/categories?post=20756"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/tags?post=20756"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=20756"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}