{"id":344211,"date":"2024-02-06T14:51:07","date_gmt":"2024-02-06T13:51:07","guid":{"rendered":"https:\/\/www.parispackagingweek.com\/?p=344211"},"modified":"2024-02-06T16:04:53","modified_gmt":"2024-02-06T15:04:53","slug":"etude-de-cas-de-design-design-de-backbar-studios-pour-two-stories-rum","status":"publish","type":"post","link":"https:\/\/www.parispackagingweek.com\/fr\/2024\/02\/06\/etude-de-cas-de-design-design-de-backbar-studios-pour-two-stories-rum\/","title":{"rendered":"\u00c9tude de cas de design | Design de Backbar Studios pour Two Stories Rum"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"344211\" class=\"elementor elementor-344211\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c04a20a elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"c04a20a\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-custom\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-35239d0\" data-id=\"35239d0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d6b5024\" data-id=\"d6b5024\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3a6ad1b elementor-widget elementor-widget-theme-post-title elementor-page-title elementor-widget-heading\" data-id=\"3a6ad1b\" data-element_type=\"widget\" data-widget_type=\"theme-post-title.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">\u00c9tude de cas de design | Design de Backbar Studios pour Two Stories Rum<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4dfaf9c elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4dfaf9c\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-6d940a7\" data-id=\"6d940a7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-9956d49\" data-id=\"9956d49\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee9acd9 elementor-widget elementor-widget-post-info\" data-id=\"ee9acd9\" data-element_type=\"widget\" data-widget_type=\"post-info.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-post-info\">\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-repeater-item-bdf8f56\" itemprop=\"datePublished\">\n\t\t\t\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2024\/02\/06\/\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text elementor-post-info__item elementor-post-info__item--type-date\">\n\t\t\t\t\t\t\t\t\t\t<time>f\u00e9vrier 6, 2024<\/time>\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t<\/li>\n\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7643300 elementor-widget elementor-widget-text-editor\" data-id=\"7643300\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00ab\u00a0<a href=\"https:\/\/twoshoresrum.com\/#\">Two Shores<\/a> Limited edition\u00a0\u00bb est un rhum ultra-premium produit au Panama, au bord de l&rsquo;oc\u00e9an Pacifique, puis vieilli dans des f\u00fbts de ch\u00eane s\u00e9lectionn\u00e9s sur la c\u00f4te ouest de l&rsquo;Irlande, afin de d\u00e9velopper son caract\u00e8re unique et son incroyable saveur. Sa bouteille trapue rappelle les bouteilles de rhum d&rsquo;antan, tandis que ses \u00e9tiquettes riches en or, saisissantes et puissantes, simulent la texture des veines d&rsquo;or, d\u00e9crivant non seulement la topographie c\u00f4ti\u00e8re, mais aussi les profondeurs et l&rsquo;obscurit\u00e9 des vagues de l&rsquo;oc\u00e9an.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5ca7ca8 elementor-widget elementor-widget-text-editor\" data-id=\"5ca7ca8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span style=\"font-weight: bold;\">Parlez-nous un peu de la marque &#8211; son h\u00e9ritage, son histoire, ses march\u00e9s &#8211; et du cahier des charges de ce projet. Comment le design exprime-t-il les valeurs de la marque ? Qu&rsquo;est-ce qui a inspir\u00e9 le design ?<\/span><\/div><div>\u00a0<\/div><div><p>Chez Backbar Studios, nous adorons les d\u00e9fis en mati\u00e8re de design et, lorsqu&rsquo;on nous a demand\u00e9 de r\u00e9imaginer et de red\u00e9velopper notre pr\u00e9c\u00e9dent concept de design pour c\u00e9l\u00e9brer et rehausser l&rsquo;\u00e9dition limit\u00e9e d&rsquo;une gamme de produits haut de gamme, il s&rsquo;agissait effectivement d&rsquo;un d\u00e9fi. Une fantastique opportunit\u00e9 pour la marque de se laisser aller \u00e0 la sobri\u00e9t\u00e9 du luxe et au raffinement de la marque. Dans le prolongement de l&rsquo;approche artistique et sur mesure prim\u00e9e adopt\u00e9e pour \u00ab\u00a0Two Shores, a premium golden rum\u00a0\u00bb (Deux rives, un rhum dor\u00e9 de qualit\u00e9 sup\u00e9rieure), il s&rsquo;agissait maintenant d&rsquo;explorer une superposition suppl\u00e9mentaire d&rsquo;or dans les illustrations, refl\u00e9tant des saveurs et des caract\u00e8res encore plus profonds, ainsi que ce th\u00e8me oc\u00e9anique puissant. Cette couche suppl\u00e9mentaire de richesse a la capacit\u00e9 d&rsquo;\u00e9lever la gamme de bouteilles et d&rsquo;\u00e9tiquettes, d\u00e9j\u00e0 belle et \u00e9l\u00e9gante, \u00e0 de nouveaux sommets de luxe, ce qui convient \u00e0 une s\u00e9rie de produits haut de gamme en \u00e9dition limit\u00e9e.<\/p><\/div><p>En exp\u00e9rimentant avec des encres lustr\u00e9es cr\u00e9\u00e9es sur mesure, ces effets magnifiques et uniques ont \u00e9t\u00e9 d\u00e9velopp\u00e9s pour faire \u00e9cho au flux et au reflux des deux oc\u00e9ans et donner \u00e0 ces \u00e9tiquettes textur\u00e9es un sens dynamique du mouvement. Chaque rhum en \u00e9dition limit\u00e9e poss\u00e8de sa propre variation de couleur audacieuse, cr\u00e9ant ainsi un ensemble saisissant de bouteilles de rhum ultra-premium. La nouvelle conception comporte \u00e9galement une nouvelle d\u00e9chirure spectaculaire aux bords dor\u00e9s plus riches, comme un filon d&rsquo;or en fusion traversant l&rsquo;\u00e9tiquette en papier \u00e9pais. Ce concept graphique raconte l&rsquo;histoire de la fracture oc\u00e9anique et le voyage du rhum \u00e0 travers les deux continents. \u00c0 l&rsquo;int\u00e9rieur de la d\u00e9chirure bord\u00e9e d&rsquo;or se trouvent des \u00e9l\u00e9ments tir\u00e9s des c\u00f4tes g\u00e9ographiques de l&rsquo;Irlande et du Panama. Ce sont tous ces d\u00e9tails subtils qui compl\u00e8tent cette histoire et \u00e9l\u00e8vent un rhum d\u00e9j\u00e0 magnifique \u00e0 un niveau v\u00e9ritablement digne de son pedigree premium et en \u00e9dition limit\u00e9e.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0055c2 elementor-widget elementor-widget-image\" data-id=\"e0055c2\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-100.png\" class=\"attachment-full size-full wp-image-344220\" alt=\"Design case study Two Shores\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-100.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-100-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-100-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b68a573 elementor-widget elementor-widget-text-editor\" data-id=\"b68a573\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><b>Qu&rsquo;est-ce qui est innovant ou inhabituel dans la conception ?\u00a0<\/b><\/div><div>\u00a0<\/div><div><p>L&rsquo;utilisation d&rsquo;encres Lustre Gold.<\/p><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-108eafe elementor-widget elementor-widget-image\" data-id=\"108eafe\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T101923.851.png\" class=\"attachment-full size-full wp-image-344222\" alt=\"Design case study Two Shores\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T101923.851.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T101923.851-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T101923.851-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0ae0c36 elementor-widget elementor-widget-text-editor\" data-id=\"0ae0c36\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span style=\"font-weight: bold;\">Quels d\u00e9fis techniques avez-vous d\u00fb relever pour concevoir ce pack ?<\/span><\/div><div>Le processus n&rsquo;\u00e9tait pas nouveau pour nous, il a donc \u00e9t\u00e9 relativement simple.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-169ed8b elementor-widget elementor-widget-image\" data-id=\"169ed8b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T102107.402.png\" class=\"attachment-full size-full wp-image-344226\" alt=\"Design case study Two Shores\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T102107.402.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T102107.402-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T102107.402-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7e3e7af elementor-widget elementor-widget-text-editor\" data-id=\"7e3e7af\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><span style=\"font-weight: bold;\">Quelles r\u00e9actions avez-vous eues de la part des consommateurs ?<\/span><\/div><div>\u00a0<\/div><div>Extr\u00eamement positif. L&#8217;emballage a \u00e9t\u00e9 r\u00e9compens\u00e9, notamment par le \u00ab\u00a0LUXURY LIFESTYLE AWARDS TOP 100&Prime; WORLD SPIRITS BRAND\u00a0\u00bb.<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-22e4b88 elementor-widget elementor-widget-text-editor\" data-id=\"22e4b88\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><b><span style=\"font-weight: bold;\">Agence de design :<\/span><\/b> <strong>Backbar Studios,&nbsp; Conor Smyth<\/strong><\/div>\n<div>&nbsp;<\/div>\n<div><span style=\"font-weight: bold;\">Produit: <\/span>Two Shores Rum&nbsp;<\/div>\n<div>&nbsp;<\/div>\n<div><span style=\"font-weight: bold;\">Propri\u00e9taire de la marque: <\/span>Outcast Brands<\/div>\n<div>&nbsp;<\/div>\n<div><b><b><span style=\"font-weight: bold;\">Lieu de lancement du produit: <\/span><\/b><\/b>Irlande<\/div>\n<div>&nbsp;<\/div>\n<div>\n<p><span style=\"font-weight: bold;\"><span style=\"font-weight: bold;\">Date de lancement:<\/span><\/span><\/p>\n<div>Novembre 2023<\/div>\n<div>&nbsp;<\/div>\n<\/div>\n<div><span style=\"font-weight: bold;\"><span style=\"font-weight: bold;\">Fabricants d&#8217;emballages: <\/span><\/span>Vetro Elite for Glas &amp; Label Tech for Labels<\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b910210 elementor-widget elementor-widget-image\" data-id=\"b910210\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T103907.729.png\" class=\"attachment-full size-full wp-image-344236\" alt=\"Design case study Two Shores\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T103907.729.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T103907.729-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-2024-02-06T103907.729-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6d3083f elementor-align-left elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-dynamic-button\" data-id=\"6d3083f\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.instagram.com\/vogis.gin\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-left\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-link\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\"><\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8b6e140 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"8b6e140\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.backbarstudios.com\/\" target=\"_blank\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\"> d\u00e9couvrez Backbar Studios<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-efee721 elementor-icon-list--layout-inline elementor-align-center elementor-tablet-align-center elementor-list-item-link-full_width elementor-widget elementor-widget-icon-list\" data-id=\"efee721\" data-element_type=\"widget\" data-widget_type=\"icon-list.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<ul class=\"elementor-icon-list-items elementor-inline-items\">\n\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.facebook.com\/parispackagingweek\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-facebook-f\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/twitter.com\/parispackweek\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-twitter\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.linkedin.com\/showcase\/parispackagingweek\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin-in\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t\t\t<li class=\"elementor-icon-list-item elementor-inline-item\">\n\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.instagram.com\/parispackagingweek\/\" target=\"_blank\">\n\n\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-icon\">\n\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-instagram\"><\/i>\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-icon-list-text\"><\/span>\n\t\t\t\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t<\/li>\n\t\t\t\t\t\t<\/ul>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-403ea04 elementor-widget elementor-widget-heading\" data-id=\"403ea04\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Partager cet article<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-52c65bf elementor-share-buttons--view-icon-text elementor-share-buttons--skin-gradient elementor-share-buttons--shape-square elementor-grid-0 elementor-share-buttons--color-official elementor-widget elementor-widget-share-buttons\" data-id=\"52c65bf\" data-element_type=\"widget\" data-widget_type=\"share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_facebook\" role=\"button\" tabindex=\"0\" aria-label=\"Share on facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-facebook\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tFacebook\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_twitter\" role=\"button\" tabindex=\"0\" aria-label=\"Share on twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-twitter\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tTwitter\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t\t<div class=\"elementor-share-btn elementor-share-btn_linkedin\" role=\"button\" tabindex=\"0\" aria-label=\"Share on linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__icon\">\n\t\t\t\t\t\t\t\t<i class=\"fab fa-linkedin\" aria-hidden=\"true\"><\/i>\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-share-btn__text\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-share-btn__title\">\n\t\t\t\t\t\t\t\t\t\tLinkedIn\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-8f6aa53\" data-id=\"8f6aa53\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2e19583 elementor-hidden-tablet elementor-hidden-mobile elementor-hidden-desktop elementor-widget elementor-widget-wp-widget-adsanity-single\" data-id=\"2e19583\" data-element_type=\"widget\" data-settings=\"{&quot;sticky&quot;:&quot;top&quot;,&quot;sticky_offset&quot;:140,&quot;sticky_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;],&quot;sticky_offset_tablet&quot;:150,&quot;sticky_effects_offset&quot;:0,&quot;sticky_anchor_link_offset&quot;:0}\" data-widget_type=\"wp-widget-adsanity-single.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\n<div id=\"ad-65633\" class=\"ad-426x249 adsanity-426x249  adsanity-\"\n><div class=\"adsanity-inner\">\n\n<div class=\"adsanity-gati\" data-title=\"Horizontal example\"><a rel=\"nofollow\" href=\"https:\/\/www.parispackagingweek.com\/fr\/ads\/horizontal-example\/\"  target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" width=\"426\" height=\"249\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/04\/426-x-249_Yoga.jpg\" class=\"no-lazy-load wp-post-image\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2022\/04\/426-x-249_Yoga.jpg 426w, https:\/\/easyfairsassets.com\/sites\/61\/2022\/04\/426-x-249_Yoga-300x175.jpg 300w\" sizes=\"(max-width: 426px) 100vw, 426px\" \/><\/a><\/div>\n<\/div><\/div>\n\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-860a842 elementor-widget elementor-widget-theme-post-featured-image elementor-widget-image\" data-id=\"860a842\" data-element_type=\"widget\" data-widget_type=\"theme-post-featured-image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-99.png\" class=\"attachment-full size-full wp-image-344212\" alt=\"Design case study\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-99.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-99-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2024\/02\/Untitled-design-99-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ecb3eaa elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-text-editor\" data-id=\"ecb3eaa\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Photo de www.canmaker.com<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aa2e5ad elementor-widget elementor-widget-spacer\" data-id=\"aa2e5ad\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-654365c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"654365c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-b8ed3c8\" data-id=\"b8ed3c8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5b76adf elementor-widget elementor-widget-heading\" data-id=\"5b76adf\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Abonnez-vous \u00e0 la newsletter du salon<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c64cc38 elementor-button-align-stretch elementor-widget elementor-widget-form\" data-id=\"c64cc38\" data-element_type=\"widget\" data-settings=\"{&quot;step_next_label&quot;:&quot;Suivant&quot;,&quot;step_previous_label&quot;:&quot;Pr\\u00e9c\\u00e9dent&quot;,&quot;button_width&quot;:&quot;100&quot;,&quot;step_type&quot;:&quot;number_text&quot;,&quot;step_icon_shape&quot;:&quot;circle&quot;}\" data-widget_type=\"form.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<form class=\"elementor-form\" method=\"post\" name=\"Fruit Newsletters\" aria-label=\"Fruit Newsletters\">\n\t\t\t<input type=\"hidden\" name=\"post_id\" value=\"344211\"\/>\n\t\t\t<input type=\"hidden\" name=\"form_id\" value=\"c64cc38\"\/>\n\t\t\t<input type=\"hidden\" name=\"referer_title\" value=\"\" \/>\n\n\t\t\t\n\t\t\t<div class=\"elementor-form-fields-wrapper elementor-labels-above\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-text elementor-field-group elementor-column elementor-field-group-Email elementor-col-100 elementor-field-required elementor-mark-required\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<input size=\"1\" type=\"text\" name=\"form_fields[Email]\" id=\"form-field-Email\" class=\"elementor-field elementor-size-sm  elementor-field-textual\" placeholder=\"Adresse de messagerie\" required=\"required\">\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-type-recaptcha_v3 elementor-field-group elementor-column elementor-field-group-field_1e34227 elementor-col-100 recaptcha_v3-inline\">\n\t\t\t\t\t<div class=\"elementor-field\" id=\"form-field-field_1e34227\"><div class=\"elementor-g-recaptcha\" data-sitekey=\"6LcRLiMdAAAAAMfz2VLOztX3J4YGX2zjQnrCNW2V\" data-type=\"v3\" data-action=\"Form\" data-badge=\"inline\" data-size=\"invisible\"><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"elementor-field-group elementor-column elementor-field-type-submit elementor-col-100 e-form__buttons\">\n\t\t\t\t\t<button class=\"elementor-button elementor-size-sm elementor-animation-grow\" type=\"submit\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Envoyer<\/span>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/button>\n\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t<\/form>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<div class=\"elementor-element elementor-element-45d6bbf elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-mobile elementor-widget elementor-widget-spacer\" data-id=\"45d6bbf\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a188940 elementor-widget elementor-widget-heading\" data-id=\"a188940\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Les derniers articles de la Paris Packaging Week<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-607271b elementor-posts--align-left elementor-grid-2 elementor-grid-tablet-1 elementor-grid-mobile-1 elementor-posts--thumbnail-top elementor-widget elementor-widget-posts\" data-id=\"607271b\" data-element_type=\"widget\" data-settings=\"{&quot;classic_row_gap&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;49&quot;,&quot;sizes&quot;:[]},&quot;classic_columns&quot;:&quot;2&quot;,&quot;classic_columns_tablet&quot;:&quot;1&quot;,&quot;classic_row_gap_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;classic_columns_mobile&quot;:&quot;1&quot;,&quot;classic_row_gap_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"posts.classic\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-posts-container elementor-posts elementor-posts--skin-classic elementor-grid\" role=\"list\">\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501478 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-2 category-aerosols-dispensing-3 category-business-2 category-design-2 category-sustainability-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/11\/bzzz-spray-adopte-une-identite-ludique-pour-un-spray-repulsif-contre-les-insectes\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ.png\" class=\"attachment-full size-full wp-image-501481\" alt=\"Paris Packaging Week | Bzzz-Spray gets a playful identity for a practical insect repellent spray\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/BZZZ-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/11\/bzzz-spray-adopte-une-identite-ludique-pour-un-spray-repulsif-contre-les-insectes\/\" >\n\t\t\t\tBzzz-Spray adopte une identit\u00e9 ludique pour un spray r\u00e9pulsif contre les insectes\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501403 post type-post status-publish format-standard has-post-thumbnail hentry category-design-2 category-drinks category-luxury-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/the-macallan-sassocie-une-nouvelle-fois-a-un-trio-dartistes-pour-la-collection-the-romantica\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3.png\" class=\"attachment-full size-full wp-image-501405\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-3-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/the-macallan-sassocie-une-nouvelle-fois-a-un-trio-dartistes-pour-la-collection-the-romantica\/\" >\n\t\t\t\tThe Macallan s&rsquo;associe une nouvelle fois \u00e0 un trio d&rsquo;artistes pour la collection \u00ab The Romantica \u00bb\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501385 post type-post status-publish format-standard has-post-thumbnail hentry category-design-2 category-drinks category-luxury-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/heinz-x-heineken-six-pack\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2.png\" class=\"attachment-full size-full wp-image-501399\" alt=\"\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-2-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/10\/heinz-x-heineken-six-pack\/\" >\n\t\t\t\tHEINZ x Heineken Six-Pack\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501141 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-3 category-business-2 category-design-2 category-event-news-3 category-innovation-2 category-sustainability-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/communique-de-presse-london-packaging-week-2026-place-la-decouverte-au-coeur-de-lavenir-du-packaging\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW.png\" class=\"attachment-full size-full wp-image-501162\" alt=\"Press release | 100 days to go: London Packaging Week 2026 puts discovery at the heart of packaging\u2019s future\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/LPW-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/communique-de-presse-london-packaging-week-2026-place-la-decouverte-au-coeur-de-lavenir-du-packaging\/\" >\n\t\t\t\tCommuniqu\u00e9 de presse | London Packaging Week 2026 place la d\u00e9couverte au c\u0153ur de l&rsquo;avenir du packaging\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501124 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty category-design-2 category-luxury-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/jean-paul-gaultier-puise-dans-ses-archives-de-haute-couture-pour-sa-collection-de-parfums-les-ateliers-gaultier\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier.png\" class=\"attachment-full size-full wp-image-501142\" alt=\"Les Ateliers Gaultier\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Les-Ateliers-Gaultier-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/09\/jean-paul-gaultier-puise-dans-ses-archives-de-haute-couture-pour-sa-collection-de-parfums-les-ateliers-gaultier\/\" >\n\t\t\t\tJean Paul Gaultier puise dans ses archives de haute couture pour sa collection de parfums Les Ateliers Gaultier\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501086 post type-post status-publish format-standard has-post-thumbnail hentry category-aerosols-dispensing-3 category-innovation-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/08\/innovation-awards-spotlight-flipstraw\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1.png\" class=\"attachment-full size-full wp-image-501089\" alt=\"FlipStraw\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Flip-straw-1-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/08\/innovation-awards-spotlight-flipstraw\/\" >\n\t\t\t\tInnovation Awards spotlight | FlipStraw\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501019 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty category-innovation-2 category-sustainability-2 category-trends-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/02\/contenu-sponsorise-nouvelles-contraintes-reglementaires-pour-les-emballages-cosmetiques-anticipez-des-aujourdhui-les-evolutions-du-secteur\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Puch_PCD_Visuel_1200-x-626-px.png\" class=\"attachment-full size-full wp-image-501020\" alt=\"Fidel Fillaud\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Puch_PCD_Visuel_1200-x-626-px.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Puch_PCD_Visuel_1200-x-626-px-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Puch_PCD_Visuel_1200-x-626-px-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/02\/contenu-sponsorise-nouvelles-contraintes-reglementaires-pour-les-emballages-cosmetiques-anticipez-des-aujourdhui-les-evolutions-du-secteur\/\" >\n\t\t\t\tContenu Sponsoris\u00e9 | Nouvelles contraintes r\u00e9glementaires pour les emballages cosm\u00e9tiques : anticipez d\u00e8s aujourd\u2019hui les \u00e9volutions du secteur !\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<article class=\"elementor-post elementor-grid-item post-501002 post type-post status-publish format-standard has-post-thumbnail hentry category-beauty category-business-2 category-luxury-2\" role=\"listitem\">\n\t\t\t\t<a class=\"elementor-post__thumbnail__link\" href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/01\/cosmogen-change-de-dimension-avec-le-rachat-du-groupe-asquan\/\" tabindex=\"-1\" >\n\t\t\t<div class=\"elementor-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"626\" src=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Asquan-x-Cosmogen.png\" class=\"attachment-full size-full wp-image-501003\" alt=\"Asquan x Cosmogen\" srcset=\"https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Asquan-x-Cosmogen.png 1200w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Asquan-x-Cosmogen-300x157.png 300w, https:\/\/easyfairsassets.com\/sites\/61\/2026\/06\/Article-website-Asquan-x-Cosmogen-768x401.png 768w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" \/><\/div>\n\t\t<\/a>\n\t\t\t\t<div class=\"elementor-post__text\">\n\t\t\t\t<h3 class=\"elementor-post__title\">\n\t\t\t<a href=\"https:\/\/www.parispackagingweek.com\/fr\/2026\/06\/01\/cosmogen-change-de-dimension-avec-le-rachat-du-groupe-asquan\/\" >\n\t\t\t\tCosmogen change de dimension avec le rachat du groupe Asquan\t\t\t<\/a>\n\t\t<\/h3>\n\t\t\t\t<\/div>\n\t\t\t\t<\/article>\n\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-60377b9 elementor-align-justify elementor-widget elementor-widget-dynamic-button\" data-id=\"60377b9\" data-element_type=\"widget\" data-settings=\"{&quot;_animation&quot;:&quot;none&quot;}\" data-widget_type=\"dynamic-button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"elementor-button-wrapper\">\n            <a href=\"https:\/\/www.parispackagingweek.com\/fr\/newsletter\/\" class=\"elementor-button-link elementor-button elementor-size-sm elementor-animation-grow\" role=\"button\">\n                        <span class=\"elementor-button-content-wrapper\">\n\t\t\t                <span class=\"elementor-button-icon elementor-align-icon-right\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-angle-right\"><\/i>\t\t\t<\/span>\n            \t\t\t<span class=\"elementor-button-text\">Abonnez-vous \u00e0 la newsletter du salon<\/span>\n\t\t<\/span>\n                    <\/a>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-25 elementor-top-column elementor-element elementor-element-5e0c966\" data-id=\"5e0c966\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>\u00ab\u00a0Two Shores Limited edition\u00a0\u00bb est un rhum ultra-premium produit au Panama, au bord de l&rsquo;oc\u00e9an Pacifique, puis vieilli dans<\/p>\n","protected":false},"author":85,"featured_media":344212,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_seopress_robots_primary_cat":"none","_seopress_titles_title":"Paris Packaging Week | \u00c9tude de cas de design | Design de Backbar Studios pour Two Stories Rum","_seopress_titles_desc":"Two Shores Limited edition&quot; est un rhum ultra-premium produit au Panama, au bord de l&#039;oc\u00e9an Pacifique, puis vieilli dans des f\u00fbts de ch\u00eane s\u00e9lectionn\u00e9s sur la c\u00f4te ouest de l&#039;Irlande afin de d\u00e9velopper son caract\u00e8re unique et son incroyable saveur. Sa bouteille trapue rappelle les bouteilles de rhum d&#039;antan, tandis que ses \u00e9tiquettes riches en or, saisissantes et puissantes, simulent la texture des veines d&#039;or, d\u00e9crivant non seulement la topographie c\u00f4ti\u00e8re, mais aussi les profondeurs et l&#039;obscurit\u00e9 des vagues de l&#039;oc\u00e9an.","_seopress_robots_index":"","footnotes":""},"categories":[121,100],"tags":[],"edition":[],"class_list":["post-344211","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design-2","category-drinks"],"_links":{"self":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/344211","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/users\/85"}],"replies":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/comments?post=344211"}],"version-history":[{"count":5,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/344211\/revisions"}],"predecessor-version":[{"id":344281,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/posts\/344211\/revisions\/344281"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media\/344212"}],"wp:attachment":[{"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/media?parent=344211"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/categories?post=344211"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/tags?post=344211"},{"taxonomy":"edition","embeddable":true,"href":"https:\/\/www.parispackagingweek.com\/fr\/wp-json\/wp\/v2\/edition?post=344211"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}