Philippe GUGUEN is a visionary entrepreneur working for beauty, wine and spirits brands. A former marketing manager at L'Oréal Luxe and LVMH, he and the clients of his agency MAP EMULSION have designed a Digital Passport: SORGA technology. The SORGA solution aims to develop responsible consumption through brand transparency and product traceability based on verifiable proof, with no applications or personal data to share. Philippe GUGUEN is also co-author of the Livre Vert de la RSE, a book written with former L'Oréal managers to commit the company, its people and its products to a more responsible business. He transformed his own company, MAP EMULSION, into one of the top 500 companies in France.
Philippe has also been President of the French Association of Beauty Consultants for 15 years and is a member of the board of the L’Oréal Alumni Association.