Louis Vuitton expands its universe with a premium makeup collection
Unveiled in March and eagerly awaited, La Beauté marks Louis Vuitton’s first steps into makeup. The collection immediately captured the attention of the global press, which highlighted its bold pricing.
Under the artistic direction of Pat McGrath, a leading figure in the world of beauty, the collection combines innovation and refinement. Lipsticks feature a satin finish, while creamy eyeshadows blend seamlessly on the skin. Each product is delicately scented with a creation by Jacques Cavallier Belletrud, made from recycled floral wax, giving the collection a unique sensory identity.
Designed by industrial designer Konstantin Grcic, the refillable aluminum and brass packaging embodies Louis Vuitton’s spirit of innovation and heritage. The iconic house symbols, including the monogram and timeless damier pattern.
Designed by industrial designer Konstantin Grcic, the refillable aluminum and brass packaging embodies Louis Vuitton’s spirit of innovation and heritage. The iconic house symbols, including the monogram and timeless damier pattern.
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