new for 2026
Packaging Première
Premium and Luxury Innovation Awards
Who can enter?
The Packaging Première Premium & Luxury Innovation Awards are open to products launched on the European or international market between December 2024 and November 2025.
Entries for the Packaging Première Premium & Luxury Innovation Awards must be submitted by brands, packaging manufacturers or design agencies with the agreement of the brands.
Please note: products must be finished products.
We recommend that you seek the collaboration or approval of any client or stakeholder in the development of the packaging.
Criteria
The members of the jury will judge the applications according to the following criteria:
- Innovation and originality
- Design and aesthetics
- Materials and durability
- Customer experience and ease of use
- Craftsmanship and execution
- Personalisation
Categories
The categories of the Packaging Première Premium & Luxury Innovation Awards 2026 are as follows:
- Premium / Luxury Jewellery & Watch Packaging
o Boxes or display solutions dedicated to the refined world of watchmaking and jewellery (highlighting preciousness, security and the sensory experience).
- Fashion & Accessories Packaging
o Creative and premium packaging for clothing, leather goods, footwear, eyewear and more.
- Best Fine Food & Gourmet Packaging
o Excellence in design packaging for premium food products, chocolates, teas and more.
- Best Gift Boxes, Limited Editions & Collector’s Packaging
o Special gift boxes, limited editions or “collector” packs designed to captivate, delight, and leave a lasting impression (featuring storytelling and creative design). For example : exquisite holiday and festive collections, iconic anniversary editions, luxury gift sets for fine wines, spirits or cosmetics, exclusive cross-brand collaborations and bespoke collector’s boxes crafted for unforgettable product launches.
- Travel Retail & Luxury Experience
o Designs tailored for duty-free channels, special travel offers or premium immersive experiences.
- Premium / Luxury Tech & Electronics Packaging
o Innovative and refined packaging solutions for high-end technology and electronics, combining premium design, protection and a memorable unboxing experience.
- Ultra-Luxury Packaging
o Exceptional packaging for exclusive, bespoke or high value-added products. For example : tailor‑made presentation boxes for haute couture pieces, bespoke packaging for luxury jewellery or timepieces, limited‑run boxes for artisanal perfumes and custom collectors’ editions for high‑end collaborations.
- Transport Packaging
o Transport and protective packaging solutions specially designed for luxury products (jewellery, watchmaking, leather goods, art objects, etc.). These packaging solutions ensure the absolute preservation of quality from production sites to workshops, logistics platforms and points of sale or presentation.
- Lifestyle Packaging:
o This category celebrates innovations that enhance the premium and luxury way of life. It is open to a wide range of sectors: home, interior design, accessories, tableware, candles, diffusers or exclusive lifestyle services.
ADF Innovation Awards
Who can enter?
The ADF Innovation Awards are open to products that have launched, or are due to launch, on the European or international market between December 2024 and November 2025.
Depending on the category, entries can be submitted by anyone involved in developing packaging using aerosols and dispensing systems – so if you work at a brand owner, a design agency or a packaging manufacturer, you are eligible to enter the Awards. We recommend that, where possible, you seek the collaboration and/or approval of any clients or stakeholders in the pack’s development.
Criteria
Judges will be looking for packs that demonstrate true innovation in at least one of the following areas:
- Technical innovation in production, processing, filling or formulation
- Sustainability-related innovations
- Consumer experience innovations in decoration, shape, ergonomics or ease of use
- Innovations that create a new market opportunity
- Excellence in production
Categories
The categories in the ADF Innovation Awards 2026 are as follows:
- Suppliers – Packaging component
- This category is aimed at suppliers who can submit packaging elements that include essential components for aerosol or dispensing systems, such as cans, valves, caps, etc.
- FEA Aerosol Technology of the Year
- Brand owner – Personal Care
- Brand owner – Household
- Brand owner – Pharmaceutical & Veterinary
- Brand owner – Food
- Brand owner – Industrial & Technical Applications
- Concept of the Year
- This category is open to products that are new innovations from packaging manufacturers that are not yet in use by a brand owner or end user.
- Sustainable Innovation
PCD Innovation Awards
Who can enter?
The PCD Innovation Awards are open to products that have launched, or are due to launch, on the European or international market between December 2024 and November 2025.
IMPORTANT: Entries to the PCD Innovation Awards may be submitted by brand owners only.
We recommend that, where possible, you seek the collaboration or approval of any clients or stakeholders in the pack’s development to enter the awards.
Criteria
Judges will be looking for packs that demonstrate true innovation in at least one of the following areas:
- Technical innovation in production, processing or filling
- Sustainability-related innovations
- Consumer experience innovations in decoration, shape, ergonomics or ease of use
- Innovations that create a new market opportunity
- Excellence in production
Categories
The categories in the PCD Innovations Awards 2026 are as follows:
- Personal care and haircare – Premium & Mass Market
- Skincare – Premium & Mass Market
- Make-up – Premium & Mass Market
- Fragrances – Women, Men
- Limited Edition Pack: products sold on the market > 2000 pieces
- Limited Edition Pack: exceptional products < 2000 pieces
PLD Innovation Awards
Who can enter?
The PLD Innovation Awards are open to products that have launched, or are due to launch, on the European or international market between December 2024 and November 2025.
Entries to the PLD Innovation Awards may be submitted by brand owners, packaging manufacturers or design agencies with the agreement of the brands.
We recommend that, where possible, you seek the collaboration or approval of any clients or stakeholders in the pack’s development.
Criteria
Judges will be looking for packs that demonstrate true innovation in at least one of the following aspects:
- Technical innovation in production, processing or filling
- Sustainability-related innovations
- Consumer experience innovations in decoration, shape, ergonomics or ease of use
- Design
Categories
The Awards are open to all of the following products: sparkling wine and champagne, still wine, spirits and liquors, beers and ciders, soft drinks and mixers. Please note that only the final products will be considered.
The categories in the PLD Innovations Awards 2026 are as follows:
- Mass Market Innovation (product must be <15€)
- Premium Innovation (product must be between 15€ – 30€)
- Super & Ultra Premium Innovation (product must be between 30€ – 100€)
- Luxury Innovation (product must be between 100€ – 1000€)
- Hyper luxury and bespoke (product must be > 1000€)
- Sustainable and/or Refillable Innovation
- Packaging Redesign
- Value Added Packaging
- E-Commerce
- Ritual of service
- This category is open to promotional items created by packaging teams that are linked to the rituals of serving a drink and are designed to enhance the experience for the brand when consuming the product. These may include ice buckets, glorifiers and other items used to enhance the ritual of serving in bars, restaurants, retail or domestic environments. Please note that this category is not intended for large-scale promotional and point-of-sale material, furniture or general promotional items.
Contact us
Josh Brooks
Co-Event Director
josh.brooks@easyfairs.com
+33 (0)1 40 22 72 72
Christelle Anya
Content and Community Director
christelle.anya@easyfairs.com
+33 (0)1 40 22 72 76
Lucie Le Flanchec
Marketing Executive
lucie.leflanchec@easyfairs.com
+33(0)1 40 22 72 73