stand cover

Van Genechten Packaging

Stand: F192_PCD
Luxury - presentation packaging and gift boxes
Beauty - presentation packaging and gift boxes
Beauty - paper and board materials
Beauty - point of sale and point of purchase

About us

Beauty & cosmetics folding cartons that make brands stand out. Creative design. Premium finishes. Powered by agility.

Van Genechten Packaging Group helps beauty and cosmetics brands bring distinctive cartonboard packaging to market with the quality, speed and cost efficiency their business demands.

For skincare, make-up and fragrance brands, we design and produce folding cartons, gift packs and advent calendars, supporting everyday ranges, new launches and seasonal collections across mass market and premium segments.

Your packaging needs to create desire, protect your product and perform throughout the supply chain. Our teams combine structural design, materials expertise, printing and finishing to develop solutions that reflect your brand identity and meet your technical and commercial requirements.

Cost efficiency starts with design. We consider cartonboard consumption, structural complexity, production methods, packing line compatibility and logistics from the outset. By making these choices together early in development, we help you optimise total packaging costs and select structures and finishes that deliver value where it matters most.

Speed comes from connecting creativity with production expertise. Our design and manufacturing teams work together to assess feasibility early, streamline development and support a smooth transition from concept to industrial production. This collaboration helps you make informed decisions faster and keep your launch plans moving.

Eco-design is part of the same process. Through material selection, structural optimisation and opportunities to reduce unnecessary components, we help you integrate environmental objectives into packaging that meets your brand, quality and operational requirements.

With 17 sites across nine countries, Van Genechten Packaging Group combines European production capacity with local expertise and responsive teams. We bring the industrial strength to support your volumes and the agility to respond as your needs evolve.

At Paris Packaging Week, discover our packaging, explore structures and finishes, and discuss your next brief with our experts. Together, let’s identify opportunities to strengthen brand impact, simplify production, control costs and accelerate your route to market.

Magic in the Making - Booth F192, PCD.