Autajon unveils the “Aventure” whisky label by Jean Dujardin

Autajon signs the premium label for Bordeaux Distilling Company’s “Aventure” whisky, drawing on unique printing expertise.

Autajon highlights the organic whisky “Aventure” by Jean Dujardin with a premium label designed to enhance an exceptional French spirit. Born at Bordeaux Distilling Company and crafted from French rye, this whisky offers a powerful, balanced, and deeply authentic aromatic profile.

To support this ambition, Autajon deploys remarkable technical expertise: two papers are superimposed to create volume and structure the visual identity, an embossed curve adds depth, while a debossing effect enriches the tactile sensations. A PET insert ensures a solid and elegant hold on the bottle. Finally, a “typewriter” effect underlines the artisanal character of the project and reinforces the impression of a carefully crafted product.

These choices reflect a clear ambition: to offer a premium French organic whisky, aimed at demanding enthusiasts, that showcases local know‑how and the Bordeaux region. Autajon thus transforms a graphic creation into a true emotional experience, combining textures, materials, and aesthetics. The label becomes a sensory and memorable medium, at the crossroads of innovation and authenticity, true to Autajon’s philosophy and to the high‑end positioning of “Aventure.”