Upside Creative Solutions
Stand: D20_PP
Luxury - presentation packaging and gift boxes
Luxury - shopping bags
Luxury - paper and board materials
LANCÔME - IDÔLE
THE PROJECT
Round box
A very gentle elegance, for these bell boxes with a card sleeve with soft touch lamination and embossing on the logo.
THE CHALLENGE
For the 2nd edition of its round boxes L’Oréal wanted an ecological version. The answer: the transparent PVC sleeve becomes paper giving the possibility of integrating the visuals of the products contained in the box on the back and a removable card and cardboard divider replaces the thermoformed PVC one and allows the consumer to give a second life to the box.
