Imagine a world where your packaging speaks to the blind and opens effortlessly for
everyone. While AI tools like Gemini are powerfully bridging the information gap, true
inclusion requires a fundamental shift in the physical package itself. In this keynote,
Google shares how the Accessibility Discovery Centre (ADC) serves as the platform for
this change—listening to the user community to ensure accessibility is baked into
everything we do. We will explore how designing with people with disabilities—focusing
on “extreme constraints”—leads to innovations that create a superior, frustration-free
unboxing experience for every customer. Join us to see how deep collaboration drives
better design, and leave with the one question that drives true innovation: Who am I
unintentionally locking out?