Format & Panel Flow (40 min)
The panel is structured in three parts.
13:30 – 13:45 – PART 1 – Panel | Innovation, Design & Added Value
Grouped categories:
• Mass Market Innovation (<€15)
• Premium Innovation (€15–€30)
• Packaging Redesign
• Value-Added Packaging
Focus: design, technical constraints, industrialisation, and packaging added value.
13:45 – 13:55 – CERTIFICATE AWARD CEREMONY
All PLD “Certificate” winners are invited to come on stage.
Categories concerned:
• Jury Prizes & Commendations
• Special Packs
• Service Ritual for On-Trade / Hotels, Restaurants & Cafés
• Other categories awarded with a PLD Certificate
13:55 – 14:10 – PART 2 – Panel | Premiumisation, Image & Experience
Grouped categories:
• Super & Ultra-Premium Innovation (€30–€100)
• Luxury Innovation (€100–€1,000)
• Hyper-Luxury & Bespoke (>€1,000)