Alexandra Parfus is Marketing and Development Director at Famille Ravoire, a family-owned company specialising in wines from the Rhône Valley, Provence and Corsica.
She leads the brand strategy, product innovation and commercial development, supporting the company’s evolution while remaining true to its heritage and values.
Attentive to consumer trends and to both French and international markets, she works to enhance the visibility and influence of Famille Ravoire’s brands through creative, responsible and meaningful projects.
Alexandra Parfus is Marketing and Development Director at Famille Ravoire, a family-owned company specialising in wines from the Rhône Valley, Provence and Corsica.
She leads the brand strategy, product innovation and commercial development, supporting the company’s evolution while remaining true to its heritage and values.
Attentive to consumer trends and to both French and international markets, she works to enhance the visibility and influence of Famille Ravoire’s brands through creative, responsible and meaningful projects.
Alexandra Parfus is Marketing and Development Director at Famille Ravoire, a family-owned company specialising in wines from the Rhône Valley, Provence and Corsica.
She leads the brand strategy, product innovation and commercial development, supporting the company’s evolution while remaining true to its heritage and values.
Attentive to consumer trends and to both French and international markets, she works to enhance the visibility and influence of Famille Ravoire’s brands through creative, responsible and meaningful projects.