Packaging expert. Jury president of the PCD Innovation Awards.
After working for 14 years at L’Oréal Group, Hervé Bouix spent 26 years at Estee Lauder Group where he was Senior VP Corporate Packaging Innovation. He is now a packaging consultant and has founded his own company, HFB Packaging Innovation. He holds approximately 145 patents in the field of packaging and is based in New York.