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Design

Act Beauty designs the new cases for Jeroboam’s perfume extracts
Act Beauty has developed new cases for the perfume extracts of the brand Jeroboam. Designed to showcase these exceptional fragrances,

Beiersdorf and Ball hit 100% PCR milestone for NIVEA MEN aerosol cans
Beiersdorf and Ball Corporation have fully transitioned European aerosol cans to 100% post-consumer recycled aluminium, cutting emissions while proving large-scale

Future Leader spotlight: Anthony Bouvier rethinks reusable packaging
As part of the Future Leaders Class at Paris Packaging Week 2026, Anthony Bouvier pushes reusable formats and challenges misconceptions

Candles go couture with Dior’s latest home fragrance launch
Dior’s new candles come in 11 different scents. The lacquered black glass jars have a removable base that can be

Key takeaways from Paris Packaging Week: trends and highlights
BW Confidential reviews the highlights of Paris Packaging Week, held on February 5–6 in Paris. The 25th edition of Paris

Why playful packaging & gentle application ruled Paris Packaging Week 2026
Paris Packaging Week returned to Hall 1 of Paris Expo Porte de Versailles on 5th and 6th February 2026 for

Celebrating the Year of the Horse: how Don Julio celebrates Lunar New Year 2026
To mark the Lunar New Year, Tequila Don Julio is celebrating the Year of the Horse with an exclusive edition

Reynolds and Reyner redesign the French Boulevard special edition
The French Boulevard brand is represented by a powerful symbol: the diamond, carefully reinterpreted and incorporated on both the main

Jaeger-LeCoultre, Johnnie Walker, Guerlain… luxury brands celebrate Lunar New Year 2026 with limited-edition packaging
Swiss watchmaker Jaeger-LeCoultre, fragrance player Guerlain and spirits producer Johnnie Walker are among the luxury brands to have released packaging

Press release | Paris Packaging Week celebrates 25 Years with record attendance — almost 15,000 visitors and 915 exhibitors
Paris, 9 February 2026 – On 5th and 6th February 2026, Hall 1 of Paris Expo Porte de Versailles welcomed

Press release | Winners of the Innovation Awards 2026 kick off Paris Packaging Week 2026
Paris, 5 February 2026 – Innovation took centre stage on the eve of Paris Packaging Week as the winners of

Guerlain taps Microcaps’ technology for Aqua Allegoria Perle
Skinification meets alcohol-free fragrance for Guerlain’s latest novelty within its Aqua Allegoria collection. Translucent microbeads produced using Microcaps’ micro-encapsulation technology