
Societe De Marquage Industriel
Chalk-effect plate
White, matte and delicately textured, the chalk-effect plate plays with light and material to create a finish that is at once mineral, soft and deeply elegant.
Its surface recalls natural chalk, with a sense of purity and subtle relief that invites touch.
Here, there is no ink.
The text appears solely through raised lettering, achieved by precise embossing directly into the metal. A form of lettering that suggests rather than asserts itself, creating a refined, almost silent aesthetic.
The result is a timeless label, of great finesse, that gives pride of place to the material itself.
Thanks to its mineral and natural character, the chalk-effect plate finds its place naturally across a wide range of sectors:
coffret de parfum en texture pierre craie avec étiquette en métal
Champagnes – an obvious echo of chalky soils, the land and the long passage of time
Wines & spirits – sobriety, authenticity and character
Perfumes & cosmetics – a feeling of purity, softness and sensory precision
Candles & fine food – discreet refinement, far from conventional decorative codes
Furniture & interior design – subtle labelling that dialogues with natural materials
Designed as a label for premium bottles, it can also be used for POS displays, as medallions or for presentation boxes, with further adaptations possible depending on the project and brand universe.
The chalk-effect plate embodies a strong, durable and resolutely contemporary aesthetic choice, where relief replaces ink and the label dissolves into the material itself.
https://www.smi-luxe.com/en/la-plaque-effet-craie/









