LUMSON’S REFILLABLE JARS, THE PERFECT BALANCE BETWEEN ETHIC AND AESTHETICS

For Lumson, redesigning, rethinking new refill systems is becoming more and more a priority, and attests to its unwavering commitment to sustainability, without overlooking technical, aesthetic and product protection functions.
Re Place are the glass jars range by Lumson with a refillable system,
an effective solution for their extremely positive impact on the environment encouraging new more ethical and virtuous habits among more mindful consumers.

Lumson, who is long time focused on the circular economy's 3Rs – Reduce, Reuse, Recycle – applying them to its whole portfolio, has adopted three key concepts for the refill sector:
Re-Think, Re-Gen, Re-Act.

• Re-Think, rethinking packaging with an ECO-design approach.
• Re-Gen, to give the glass jar a new life and play a part in reducing the CO2 emissions.
• Re-Act, the consumer plays an increasingly active role and customizes their product by simply replacing the inner cup.

Re Place is designed for prestige skincare and make-up products and consists of six Lumson glass jars in different designs, from the most elegant classic shapes in 50ml (DeLuxe, Unique and Slim), to the captivating form in 50ml and 15ml (Japa), up to the one in 50ml with thick and conical base (Infinity).
All the elements feature a thick jar bottom for a Positive Luxury approach, while the plastic inner cup in PP – which has been specifically designed to allow a protection to be applied on top – after use, can be easily removed from the jar and disposed of through the recycling chain.