Design case study | Muckross Wild Irish Gin

Backbar studios has designed the identity for Muckross Wild Irish Gin, a project with the aim to amplify the brand story through the premium and bespoke packaging.   Tell us a bit about the brand – its heritage, its story, and its markets – and the brief for this project. How does the design express […]

Focus on… Our favourite packs from July

Let’s take a look at some of our favourite packs from July! These designs and packs are all thanks to the brands and designers and their outstanding work. Paco Rabanne has launched Fame, a new woman’s perfume whose packaging is inspired by the fashion designer’s iconic chainmail dress. After the launch of its men’s fragrance […]