Moncler launches its first NFTs

Italian fashion giant, Moncler, has announced the launch of its first NFTs, in collaboration with Arianee Association, a specialist in web3 digital product certification solutions, reports Fashion Network.

After raising 20 million in funds in May this year, Arianee Association collaborated with Moncler to launch three NFTs (non-fungible tokens), in celebration of its 70th anniversary.

Moncler released 500 NFTs associated with its “Maya” jacket and another 500 NFTs were launched to be given to the first 500 visitors of the “Extraordinary Expedition” event. Each NFT may be accessed by scanning a QR code, and it can also be kept in a custodial wallet that is integrated into the Moncler app.

Share this article

Facebook
Twitter
LinkedIn