Rémy Cointreau Group set to enter the fragrance market with Maison Psyché

Masion Psyché was developed when Baptiste Loiseau, Cellar Master of the Maison Rémy Martin, met Sophie Labbé, Principle Perfumer at Firmenich. Baptiste and Sophie carefully selected perfumery’s finest raw materials and are currently letting them age in Maison Rémy Martin Cellars in Cognac, France within small oak casks.

According to the brand, this unique combination of “high end fragrance ingredients and wood gave birth to five new fragrance whose longevity on the skin and olfactory richness have no equal”.

Francesca Riosa, CEO of Maison Psyché, said, “the creation of Maison Psyché is the fulfilment of a wonderful dream. The dream of reinventing La Grande Parfumerie in the 21st century and restoring its prestige by connecting it to the traditional and time-honoured expertise of Exceptional Spirits.”