Highline Warren acquires Sprayway cleaning brand
Highline Warren acquires Sprayway, the No.2 US glass cleaner by unit share, to turbocharge distribution of its ammonia-free foaming aerosols across retail, e-commerce and B2B channels nationwide.
Founded in 1947, Sprayway built its name on foaming glass cleaners that deliver streak-free, ammonia-free performance, now ranking second in US glass cleaner unit share with top category sales velocity. The brand has broadened beyond glass into liquid cleaners, wipes, household surfaces, automotive detailing aerosols and industrial formulas, proving versatile for pro and home use. Highline Warren sees the acquisition as a platform to scale availability through its national network and 98.5% fill rates while launching category expansions.
Fenton Challgren, Chief Executive of PLZ Corp., said Sprayway had grown strongly across retail channels in recent years and was well positioned for further expansion.
“Joining Highline Warren creates a platform to accelerate innovation in adjacent markets such as automotive and industrial cleaning, while maintaining the professional-grade quality customers trust,” he said.
