Indie brand to watch: Discover New Zealand’s Raaie skincare

In the ever-changing beauty industry, where a blend of aesthetics, ethics, and efficacy shape consumer preferences, indie brands like Raaie from New Zealand, continue to carve out a distinct niche. Monia Merabet, Founder of We Out Wow, gives us the lowdown. Raaie has gained attention on the indie brand stage for its one-of-a-kind minimalist packaging. […]