Aptar Beauty elevates Moroccanoil’s spray experience
Aptar Beauty’s euromist technical spray pump for Moroccanoil’s treatment mist.
It combines advanced engineering with aesthetic precision, delivering a leak-proof, ultra-fine mist that perfectly matches brand identity.
Moroccanoil selected Aptar Beauty’s euromist technical spray pump for its new treatment mist, emphasizing functional and consistent packaging across its product line. This advanced pump, manufactured in Illinois, was engineered specifically to handle the mist’s challenging ultra-lightweight, dry oil formula. Unlike typical options, the pump’s specialized insert ensures a cloud-like, fine spray that avoids leakage and clogging, an essential feature for oil-based products. Aptar Beauty’s expertise allowed Moroccanoil to maintain shelf consistency, providing both performance and visual harmony with their signature design cues.
“Oil-based formulations can be difficult to dispense, often presenting problems with compatibility, leaking or clogging. The right choice of pump is essential for a satisfactory dispensing experience, and EuroMist’s versatile insert options were able to help achieve brand consistency and sourcing. Our wide product portfolio and extensive expertise ensured a perfect match to accompany the growth of the brand and the expansion of its offer,” said Earl Trout, Vice President Sales, North America, Aptar Beauty.
