Bzzz-Spray gets a playful identity for a practical insect repellent spray
Shchurova Diana created a bright, modern packaging concept that combines strong visual impact, clear functionality cues and an approachable style to make this insect repellent feel more appealing, more memorable and easier to recognize in everyday use.
Bzzz-Spray is a student branding and packaging project by Shchurova Diana, developed as a functional insect repellent spray with a fresh, contemporary identity. The concept aims to make a practical everyday product feel more attractive and easy to recognize, using strong color choices and a clear visual structure to stand out on shelf.
The design balances utility and aesthetics, combining a modern look with packaging cues that communicate protection and convenience. The bright visual style is intended to give the product a more engaging presence while still supporting its core purpose as a reliable insect repellent spray.
