Press release | Countdown is on for Packaging Première and PCD Milan, with sustainability focus

April 19, 2023

Taking place from 16 – 18 May, Packaging Première and PCD Milan is preparing its 2023 edition with a strong focus on sustainability.

Sustainability is this year’s key topic at Packaging Première and PCD Milan and visitors will be able to discover the latest trends and innovations in luxury packaging. “One month ahead of the next edition: we have worked hard to make this event even more innovative, creative and above all sustainable. From the set-ups to the attitude of exhibitors and visitors during the event, we have conceived simple but effective initiatives,” says Pier Paolo Ponchia, Founder and Director of Packaging Première.

Packaging Première and PCD Milan aims to be more sustainable through its:

Conference programme – experts from Italian and international top brands such as La Perla Beauty, Acetaia Giusti and more will be discussing their sustainability challenges.
Avant Garde project – anticipate trends and give visibility to new sustainable initiatives. These projects are selected by a prestigious and international jury of experts and will be officially presented at the show.
Look and feel – partnering with companies committed to have a more sustainable set-up onsite and reducing the show’s environmental impact.