r.e.m. Beauty unveils its magical collection inspired by Wicked: For Good
r.e.m. Beauty draws inspiration from the enchanting world of Wicked: For Good to launch a limited-edition makeup collection. With colorful palettes and shimmering glosses, this collaboration promises looks that are as magical as they are spellbinding.
To mark the upcoming release of Wicked: For Good, Ariana Grande’s makeup brand, r.e.m. beauty, has unveiled a spellbinding capsule collection. Designed as a tribute to the musical’s iconic characters — Glinda the Good Witch and Elphaba the misunderstood one — this limited-edition line blends vibrant shades, innovative textures, and whimsical packaging. It’s a true beauty journey into the heart of the Land of Oz.
The collection features nine products, ranging from eyeshadow palettes and plumping glosses to metallic eyeliners and radiant blushes. Two standout sets, inspired by Glinda and Elphaba, offer curated selections of full-sized products to help recreate each character’s signature look. A special mention goes to the Ozian Forest palette, with twelve shades inspired by the enchanted landscapes of Oz — perfect for transitioning from soft daytime looks to bold, dramatic eyes in just a few brushstrokes.
