Drinks
Innovation Awards spotlight | Grey Goose Altius
In December 2025, our prestigious jury — featuring leading names including Bacardi, Moët Hennessy, Pernod Ricard, Rémy Cointreau, and many
Casal Mendes turns colour into the main ingredient of its summer identity
Casal Mendes turns colour into the main ingredient of its summer identity
Breizh Cola is stepping up its packaging strategy with the can
To support the growth of its drinks range, Eclor is launching a major investment programme in Brittany, with a particular
A glass designed to maintain a balanced level of hydration
With the Furatsuku Beer Glass, Japanese brewer Yaho Brewing has come up with a design that is as surprising as
Waterloo is revamping its packaging
Waterloo Sparkling Water has unveiled a new packaging design aimed at boosting its visibility and further strengthening its positioning both
This summer, Suntory Beverage & Food France is making recycling a visible, simple and collective effort
Suntory Beverage & Food France is using its brands to promote practical and engaging awareness of packaging recycling. Through Schweppes,
Coca-Cola unveils a global rebrand
What if a brand’s modernity didn’t come from breaking with tradition, but from the art of enhancing what already makes
Old Pulteney releases £20,000 whisky, its oldest expression to date
Old Pulteney’s 30 Years Old and 50 Years Old whiskies come in handblown crystal decanters made by family run Scottish
Press Release | Entries for the Future Leaders programme are now open!
Future Leaders is Paris Packaging Week’s flagship programme, dedicated to identifying, developing and promoting emerging talent in the packaging industry.
Dewar’s has launched a new collector’s edition to mark the 126th US Open
To mark the 126th US Open golf tournament, Dewar’s is unveiling a new version of its ‘Champions Edition’, a limited
Coca-Cola is launching a collectable and interactive packaging design to celebrate the 2026 World Cup
With the 2026 World Cup fast approaching, Coca-Cola is turning its packaging into a collector’s item with a label that
Stella Artois introduces novelty lager ahead of Wimbledon
To mark Wimbledon, Stella Artois is launching a limited edition with packaging inspired by the iconic world of strawberries and