Drinks

Natural wines producers go rogue with unconventional labels
The natural wine market is known for its out-of-the-box approach to vinification. This attitude also extends to packaging, notably with

Press release | Pentawards Festival returns to Paris Packaging Week 2026 to shape design’s next decade
Paris, 06 November 2025 – Following a highly successful debut in 2025, The Pentawards Festival is returning to Paris Packaging

Co-partnership’s soda bottle-inspired approach to whisky packaging
A whisky in a bottle that evokes a soft drink is the idea behind the 2025 Make a Mark project

Gordon & MacPhail call on Jeanne Gang for 85-Year-Old Glenlivet whisky packaging design
Independent Scotch whisky bottler Gordon & MacPhail has unveiled an 85-Year-Old single malt housed in sculptural packaging designed by architect

Press release | Innovation takes centre stage at Paris Packaging Week 2026
Paris, 28 October 2025 – The packaging world will gather in Paris on 5 and 6 February, as more than

Johnnie Walker x Olivier Rousteing’s second luxury whisky collab launches
The Couture Blend is a limited-edition Scotch whisky housed in a crystal decanter. Just 1,500 pieces are available, priced at

Reynolds and Reyner ignite Adventure with Black Roger rum branding
The Black Roger brand stands out thanks to its striking visual identity and a range of spicy rums with a

Honour and Justice: Berry Bros. & Rudd introduces The Duel Scotch whisky duo
The last duel in London inspired Berry Bros. & Rudd’s latest release, a Scotch whisky duo housed in hand-blown crystal

Press release | Paris Packaging Week celebrates its 25th anniversary with an iconic milestone edition
Paris, 09/10/2025 – On 5 and 6 February 2026, Paris Packaging Week will celebrate its 25th anniversary, marking 25 years

Willem Dafoe and Laphroaig team up to create a new Scotch whisky
Cinema icon Willem Dafoe lends his boldness to Laphroaig single malt whisky in a campaign that celebrates the unexpected and

Veuve Clicquot x Jacquemus: champagne meets couture
LVMH-owned champagne brand Veuve Clicquot has teamed up with French fashion designer Simon Porte Jacquemus for a limited edition of

Patrón Tequila ravamps packaging for first time in three decades
Patrón Tequila has undergone a packaging revamp for the first time since it launched back in 1989. The new glass