Cosmogen reveals refillable powder pack, novel beauty applicators
Ease-of-use, new application gestures and ergonomics guided the development of Cosmogen’s latest packaging innovations on show at Paris Packaging Week 2026. They include an airtight, refillable pack for powder products, transparent applicator tips to show the color of the formula, and laser-engraving options for stainless steel applicator tips.
French beauty applicators specialist Cosmogen reported record turnover in 2025, with +16% growth, CEO Priscille Allais said during a press conference ahead of Paris Packaging Week 2026. The US accounts for 20% of the company’s sales. “We are fortunate to be in a strong position,” remarked Allais, noting that growth was driven by several major product launches, notably with L’Oréal, Dior and Estée Lauder. Cosmogen is nonetheless approaching 2026 with caution, she said, with fewer launches expected. This is true for the industry as a whole, she added.
The company is showing several new packaging developments at Paris Packaging Week.
