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Design
Coca-Cola is launching a collectable and interactive packaging design to celebrate the 2026 World Cup
With the 2026 World Cup fast approaching, Coca-Cola is turning its packaging into a collector’s item with a label that
Stella Artois introduces novelty lager ahead of Wimbledon
To mark Wimbledon, Stella Artois is launching a limited edition with packaging inspired by the iconic world of strawberries and
The Macallan reunites with trio of artists for The Romantica Collection
Scotch whisky purveyor The Macallan has unveiled The Romantica Collection, a trio of whiskies whose labels and secondary packaging boast
HEINZ x Heineken Six-Pack
After more than 150 years side by side, HEINZ and Heineken are finally joining forces in a unique hybrid design,
Jean Paul Gaultier looks to couture archives for Les Ateliers Gaultier fragrance collection
In a nod to Jean Paul Gaultier’s couture heritage, the brand’s new fragrance line features decorative bulb atomizers wrapped in
Marc Jacobs Beauty is back
Marc Jacobs Beauty is making a big comeback alongside Coty, launching a makeup line with a boldly pop aesthetic, designed
Innovation Awards spotlight | 1.75L Cradle D’Ussé Cognac
In December 2025, our prestigious jury — featuring leading names including Bacardi, Moët Hennessy, Pernod Ricard, Rémy Cointreau, and many
Packaging in France: Proximity, Vitality, Sovereignty
The Conseil National de l’Emballage publishes “Packaging in France”, a unique in-depth study of the sector that highlights its strategic
Jean Paul Gaultier, Monte Rosso Estate, Givenchy, Omaly… Behind the Pack in brief
Butterfly Cannon’s packaging for Monte Rosso Estate For the inaugural release of its Monte Rosso Estate, Gallo Luxury Group called
Loch Lomond Brewery extends West Highland Spirits into RTDs
Loch Lomond Brewery has lined up the introduction of a brace of RTDs from its West Highland Spirits portfolio, with
Adam introduces a minimalist wooden coffret rooted in territorial identity
A wooden case that proudly asserts its origins by combining supply-chain transparency with a detailed mapping of the value chain:
Guerlain celebrates spring flowers with fragrance limited editions
Guerlain continues its tradition of celebrating spring blooms through limited editions of its iconic bee bottle. Spotlight on the 2026