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Innovation

Guerlain celebrates spring flowers with fragrance limited editions
Guerlain continues its tradition of celebrating spring blooms through limited editions of its iconic bee bottle. Spotlight on the 2026

Copalli Rum, a pioneer of premium rum with positive impact
Named ‘ESG Spirits Producer of the Year’ 2025 by Global Drinks Intel, Copalli Rum aims to prove that a premium

Northcote unveils new spray cleaner packaging
The North American auto care brand adopts a premium black-base design with variant colors and clear functionality cues to distinguish

Market Monitor: Spotlight on ultra-luxury packaging breaking the €5,000 barrier
From Guerlain’s €18,000 bee bottle celebrating wedding season to Longueteau’s record-breaking €130,000 rum, the 2026 luxury landscape is seeing its

Innovation Awards spotlight | EZ ROTATE AIRLESS
In December 2025, our prestigious jury — featuring leading names including L’Oréal, Coty, European Aerosol Federation (FEA), Unilever International, and

Dr. Squatch enters sun care with mineral SPF 30 aerosol spray
The natural men’s grooming brand launches a lightweight, non-greasy spray sunscreen featuring zinc oxide and signature scents for summer protection.

Unilever scores big with FIFA World Cup 2026 personal care launches
The company rolls out limited-edition aerosols and body care products across Sure, Dove, Lynx and Radox, blending sports excitement with

Huda Beauty returns to fragrance with a collection inspired by its best-sellers
Just over a year after divesting Kayali, its sister fragrance brand, to Mona Kattan and investment fund General Atlantic, Huda

When cosmetic packaging changes its face
Berlin Packaging Beauty unveils a new range of packaging innovations designed for personal care and make-up. By strengthening its key

Awantys transforms semi-precious stones into beauty packaging components
With Awygem, Awantys is turning semi-precious stones into luxury packaging components for skincare, make-up and fragrance. The first branded projects

Veuve Clicquot’s packaging collab with Architect of Joy Yinka Ilori
Champagne house Veuve Clicquot (LVMH) chose Milan Design Week 2026 to reveal a new collection created with artist and designer

Aptar partners with Clarins on a bespoke packaging solution for the Double Serum Foundation
Aptar Beauty is partnering with Clarins on a bespoke packaging solution for the Double Serum Foundation, highlighting the rise of