Bernard Magrez offers a range of wines priced at less than €4
Bernard Magrez, building on its reputation with its four prestigious Bordeaux crus classés, has chosen a new positioning with a brand called “Contemplation”. Four wines, priced at €3.95, will be available in the coming weeks.
Fibre-based packaging for Coca-Cola, Fanta and Sprite
Coca-Cola HBC is trialling a cardboard and paper solution to replace the plastic shrink film used in the 1.5-litre packs of Coca-Cola, Fanta and Sprite sold in Austria.
Suntory arrives in France with its premium whiskies
Previously distributed by Campari, the Japanese group is now setting up a subsidiary in France to establish itself in the premium whisky market.
Brazil achieves 100% recycling rate for aluminium cans
Brazil has become the new global benchmark for aluminium can recycling. Abratalas’ Executive Chairman, Catilo Candido, explains the strategies that have led to this outstanding success.
Between roundness and freshness, discover R de Ruinart 2016
Discover the brand new vintage of Brut champagne, R de Ruinart 2016. The result of a year characterised by contrasting climatic conditions, this cuvée embodies a subtle balance between sweetness and liveliness.
The Reach, an 81-year-old single malt whisky
The Maccalan unveils its new single malt whisky, made 81 years ago during the Second World War. The Reach, is a testament to the enduring spirit of The Macallan.
Draup Spirits aims to excel during the Rugby World Cup
With the Rugby World Cup currently underway in France, Draup Spirits, a Charente-based company set up in 2022 by former professional rugby player Clément Praud, is looking to make a splash.
Brugal unveiled a new range of rum with cacao
The brand celebrated National Rum Day with a new series of limited edition bottles called Colección Visionaria, made with Dominican ingredients. This new game, featuring local ingredients from the Dominican Republic, has created its first Edición 01 Cacao expression using an “aromatic” roasting process. “One of my most cherished childhood memories is walking amongst the […]
Design Case Study | SingleDouble’s design for Chemistry Gin
Born from a love of science and nature, Chemistry Gin explores botanicals at a molecular level to bring out the best of each flavour for a perfectly balanced New Zealand gin. Setting out to explore the unexpected, a fresh take on craft spirits that blurs the line between pragmatic science and the pure joy of […]
Packamama introduces eco-friendly flat rPET bottles
Packamama and The Wine Society have collaborated to introduce eco-flat wine bottles made from recycled (rPET), fostering carbon emission reductions across product ranges. The flat-pack bottles weigh significantly lighter than glass bottles, it leads to reduced carbon footprint and enhances consumer convenience and transportability due to its space-saving design. “The Wine Society’s key focus is […]
Classic Laddie cuts carbon footprint with ‘major’ redesign
Bruichladdich Distillery Company Ltd. distillery has undertaken a packaging revamp for The Classic Laddie, resulting in a notable 65% reduction in carbon emissions for the single malt whisky. The new design is now consisted of 60% recycled glass and is 32% lighter than the previous bottle, claims the brand. This single malt whisky producer is […]
Amcor Capsules has introduced its ‘Transparence’ sustainability programme
Amcor Capsules, a top sustainable closures supplier for wine and spirits, has launched a sustainability programme called ‘Transparence’ as 18 of July 2023 reports the Drinks Business. Amcor Capsules’ sustainability program will prioritize reducing environmental impact by setting data-driven goals and implementing actions to create more sustainable closures and capsules. The program is based on three […]
Design Case Study | Porter Packaging’s design for Moksha Spirits
Moksha is a new spirits company inspired by one of the founder’s personal experiences and connection with India. Crafted in Aotearoa New Zealand, it’s the spirit for free spirits. Fiercely flavourful, Moksha prowls the palate by challenging the conventions of what traditional spirits should taste like. Tell us a bit about the brand – its […]
Champagne Lanson unveils limited edition gift boxes for Wimbledon 2023
Celebrating its 46th anniversary with Wimbledon tennis, Champagne Lanson has released a limited edition gift box for its Le Blac k Label Brut and Le Rosé, reports the Drinks Report. These unique releases are inspired by summer, and specifically, hydrangea’s, agapanthus, rose and petunia, tying into the overall summery feel of Wimbledon. Albane Lussat, Champagne […]
Heineken extends Formula One partnership
The beer brand extended the sponsorship partnership for five more years and aims to encourage responsible drinking. Heineken’s collaboration with F1 started in 2016 and will now last until 2027. The brand’s aim is to promote their alcohol-free drinks and responsible consumption. F1 champion Max Verstappen, a Heineken 0.0 ambassador, was revealed to be involved […]
Absolut reveals latest step on its journey towards creating ‘100% bio-based bottle’
Absolut Vodka launches new bottle made from 57% paper with a plastic lining. This announcement confirms the brand’s strategy towards producing a ‘100% bio-based bottle’. Currently, these bottles include an integrated barrier, named “recyclable plastic” by the brand, since they consider the packaging can be recycled “as paper” through normal household waste. It is the […]
Press Release | Paris Packaging Week launches Future Leaders initiative to celebrate next generation of talent across international packaging market
Nominations open in programme to find the packaging innovators, designers and business leaders under 30 who are creating the future of packaging. Paris, 8 June 2023 – Paris Packaging Week today announces the launch of Future Leaders, a new initiative designed to highlight, celebrate and give a voice to the rising stars of packaging in […]
Champagne Taittinger releases its Comtes de Champagne Grands crus rosé 2011
The latest Comtes de Champagne Grands crus rosé 2011 is finally ready to be sold. This famous cuvée is composed of 40% of Grands Crus of Chardonnay from the most prestigious terroirs of the Côte des Blancs, and 60% of Pinot Noir, from the Grands Crus of the Montagne de Reims. With aromas of red […]
Australian winery replaces its labels with pictures of dogs seeking adoption
The collaboration between Australian wine brand Leaps & Bounds and Dogs Trust in the UK, put real dogs on its wine labels in the hope of finding them a new home. These wine bottle labels include a QR code consumers can scan to get to know everything about the dogs looking to be adopted. Leaps […]
Campari pushes Milano link in pack refresh
Campari Group unveils a new look for its namesake aperitif brand bottle, inspired by its home city. The Milanese brand revamps it’s bottle to reflect “the sleek, minimalist fashion and contemporary design that the city is known for”. The vertical lines in the glass, and naming Milan on the front label pay tribute to this […]
Moët & Chandon unveils special Coronation magnum
Moët & Chandon has a historic relationship with the British Royal Family and is launching a Moët Impérial for the Coronation of King Charles III, reports The Drinks Business. The souvenir bottle celebrates the 6 May ceremony at Westminster Abbey. The House pays tribute to Charles III with a label declaring: “Moët & Chandon is […]
Wine: Intermarché transfers 15 million PET bottles
The transformation of entry-level wine bottles into PET persists on the shelves. This problem concerns 15 references, including seven PDO wines, the equivalent of 15 million bottles, reports Rayon Boissons. Intermarché acts due to the shortage and the increase in prices. Demand has developed with the arrival of the first wines in PET – packaged […]
Design case study | Caprae – the Armenian white wine brand
Caprae is a contemporary wine that blends the ancient traditions of winemaking in Armenia with modern techniques. Launched in 2022, this wine represents a harmonious fusion of cultural heritage and innovative technology. Founder and CEO of Wedo Creative design agency, Davit Hovagimyan answers our questions. Tell us a bit about the brand – its heritage, […]
Butterfly Cannon x Brook 37: the reinvented tea brand
Brook 37 is a new-to-world tea brand, who’s mission is to elevate and reimagine the perception of tea. Design agency Butterfly Cannon were employed to create and develop Brook 37’s packaging design to fit their confident brand identity. Brook 37 is a female owned brand with an all-woman production line. Brook 37’s aim is to […]
Design case study | Studio Minerva’s bottle design for Andrés Brugal
Andrés Brugal is an exclusive release of 460 bottles of prestigious rum in collaboration with design agency Studio Minerva. Tell us a bit about the brand – its heritage, its story, and its markets – and the brief for this project. How does the design express the brand’s values? What inspired the design? Studio Minerva’s […]
Gucci launches cocktail in collaboration with Giorgio Bargiani
The Italian luxury fashion giant, Gucci has partnered with Connaught bar mixologist, Giorgio Bargiani to launch its first collector’s cocktails, reports The Spirits Business. The cocktail, named Gucci Elisir d’Elicriso, was first introduced to Italy last summer, to commemorate the newly established Gucci Giardino 25 bar in Florence. “This collaboration has been an absolute delight […]
Hennessy X.O x Kim Jones: Cognac and Couture
Hennessy X.O has recently collaborated with Kim Jones, fashion designer and artistic director at Dior and Fendi. This collaboration transcends the art of couture and the savoir-faire of cognac. The collection perfectly represents the marriage of couture and Cognac. Kim Jones, the artistic director of men’s ready-to-wear and accessories at Dior and couture and womenswear […]
PLD Innovation Awards Spotlight | Etui Crayères Dom Ruinart
In December 2022, our prestigious jury, made up of brands such as Moët Hennessy, La Martiniquaise, Rémy Cointreau and many others, met to judge the PLD Innovation Awards. The finalists and winners of the PLD Innovation Awards 2023 were announced, recognised and applauded at PLD Paris, part of Paris Packaging Week in January 2023. Sustainable Innovation Award […]
Cointreau unveils its latest bottle redesign
Rémy Cointreau, the renowned French liqueur brand, has unveiled a redesign of its signature square bottle, the first redesign in 140 years, reports The Dieline. Cointreau has recently announced a redesign of its signature bottle, the first significant change in almost 140 years. Cointreau’s new bottle design is made of two thirds recycled glass and […]
PLD Innovation Awards Spotlight | Havana Club 7 años x Burna Boy limited VIP edition
In December 2022, our prestigious jury, made up of brands such as Moët Hennessy, La Martiniquaise, Rémy Cointreau and many others, met to judge the PLD Innovation Awards. The finalists and winners of the PLD Innovation Awards 2023 were announced, recognised and applauded at PLD Paris, part of Paris Packaging Week in January 2023. Luxury Innovation Award […]